How to win a format war? Supply complements, killer apps, aggressive pricing, license
technology, cooperate with competitors
Strategies to deter entry in mature industries? Product proliferation, limit pricing, excess
capacity, brand loyalty
What is price signaling? Firms communicating pricing intentions to coordinate pricing
without explicit collusion
T/F: Leadership strategy in declining industry = becoming the dominant player TRUE
What is a divestment strategy? Exiting a declining industry by selling off the business
Four main global strategies? International, Global standardization, Localization
(multidomestic), Transnational
T/F: Transnational strategy = low cost AND local responsiveness simultaneously TRUE
Advantages of global expansion? Expand market, location economies, leverage subsidiary
skills, experience curve
Modes of entry into foreign markets? Exporting, Licensing, Franchising, Joint ventures, Wholly
owned subsidiaries
T/F: Wholly owned subsidiaries = highest control but highest cost and risk TRUE
What are location economies? Cost advantages from performing activities in optimal
locations worldwide
T/F: Localization strategy = high local responsiveness pressure + low cost pressure TRUE
Main disadvantage of licensing? Risk of giving away tech know-how and losing quality
control
T/F: International strategy = low cost pressure + low local responsiveness pressure TRUE
Pressures for local responsiveness? Differences in tastes, infrastructure, distribution channels,
government demands, traditions
Main risk of a joint venture? Losing control over technology + conflict between partners
What is horizontal integration? Acquiring/merging with competitors in the same industry
What is vertical integration? Expanding into upstream (backward) or downstream (forward)
value chain stages
, Benefits of vertical integration? Barriers to entry, specialized asset investments, product
quality protection, improved scheduling
Risks of vertical integration? Increased costs, reduced flexibility, inability to change suppliers,
bureaucratic costs
Related vs. unrelated diversification? Related: leveraging competencies in connected industries.
Unrelated: financial reasons in unconnected industries
Why do acquisitions fail? Overpayment, overestimated synergies, culture clash, poor
integration, management hubris
What is corporate governance? System of rules/practices/processes directing and
controlling a company, balancing stakeholder interests
What is the principal-agent problem? Managers pursue their own interests instead of
shareholders' interests
Role of the board of directors? Monitor management, approve major decisions, set exec
compensation, represent shareholders
Governance mechanisms to reduce agency problems? Board oversight, stock-based
compensation, auditors/financial statements, takeover constraint
T/F: Agency theory = principals (shareholders) vs. agents (managers) TRUE
T/F: Information asymmetry is a key source of the agency problem TRUE
T/F: Stock options align manager and shareholder interests TRUE
What is a golden parachute? Generous severance for top execs if they lose jobs due to a
takeover
T/F: Friedman: only social responsibility of business is to increase profits TRUE
Stakeholder approach to social responsibility? Consider ALL stakeholders (employees,
customers, suppliers, communities) not just shareholders
T/F: Self-dealing = managers feathering their own nests with company money TRUE
Main ethical issues in strategy? Self-dealing, info manipulation, anticompetitive behavior,
exploitation, poor working conditions, environmental harm, corruption
T/F: Culture valuing results above ethics can encourage unethical behavior TRUE