When results are communicated effectively - Answers When is the true value of data analytics
unlocked?
- the brain processes visuals 60,000 times faster
- visuals condense data
- people prefer visual information - Answers Why should visuals be used instead of text?
To clearly and effectively communicate information through graphical means - Answers What is the
goal of data visualization?
Statistics - Answers Precise numerical insights about relationships, trends, and patterns
Visualizations - Answers visual context that makes data easier to understand
Visuals complement statistics to improve understanding and engagement; allow for quicker
comprehension and deeper engagement - Answers How should statistics and visualizations be used
together?
- what type of data is being visualized?
- are you explaining results or exploring the data? - Answers Before creating a visualization, ask what
two questions?
Qualitative Data - Answers Categorical data (ex: names, colors, etc.)
Quantitative Data - Answers Numerical data (ex: measurements, temperature, scores, or heights)
Declarative Visualizations - Answers Present findings
Exploratory Visualizations - Answers Investigate data
- bar charts
- pie charts
- stacked bar charts
- tree maps
- heat maps
- symbol maps
- word clouds - Answers Charts for qualitative data:
- line charts
- box and whisker plots
- scatter plots
- filled geographic maps - Answers Charts for quantitative data:
Microsoft Excel - Answers Offers a wide range of chart types and is commonly used for creating basic
visualizations
Tableau - Answers A powerful data visualization software that allows users to create interactive and
shareable dashboards from various data sources
Microsoft Power BI - Answers A business analytics service that provides interactive visualizations and
business intelligence capabilities
- adjust scales
- use colors effectively
- simplify content
- tailor to audience - Answers How can charts be refined?
Charts - Answers Provide specific insights
Dashboards - Answers Offer a holistic view of multiple visualizations
Storytelling - Answers Presenting data in a narriative format to guide the audience through insights
- context
- structure
- engagement - Answers What are the three key elements of storytelling?
Presentations - Answers Use compelling visuals to engage and inform audiences, facilitating quick
comprehension of complex data
Written Reports - Answers Provide detailed analysis and context, offering a comprehensive overview
of findings and recommendations
Key Performance Indicators - Answers Measurable values that demonstrate how effectively a
company is achieving key business objectives