COMMUNICATION RESEARCH EXAMINATION
QUESTIONS AND CORRECT ANSWER WITH
EXPLANATION GRADED A+ STUDY GUIDE SOUTHERN
NEW HAMPSHIRE UNIVERSITY
1.
What is communication research?
A. Random guessing in communication
B. Systematic study of communication phenomena using scientific methods
C. Writing news stories only
D. Advertising products
Correct Answer: B. Systematic study of communication phenomena using scientific methods
Rationale: Communication research uses structured methods to study communication processes.
2.
The main purpose of communication research is to:
A. Confuse audiences
B. Generate knowledge about communication processes
C. Promote advertising
D. Avoid data collection
Correct Answer: B. Generate knowledge about communication processes
Rationale: Research explains how communication works and its effects.
3.
What is a research problem?
A. A solution
B. A clear statement of an issue to be studied
C. A final result
D. A theory
,Correct Answer: B. A clear statement of an issue to be studied
Rationale: A research problem guides the study.
4.
What is a hypothesis?
A. Final conclusion
B. A testable prediction
C. Random idea
D. Data collection tool
Correct Answer: B. A testable prediction
Rationale: Hypotheses can be verified through research.
5.
What is qualitative research?
A. Numerical data only
B. Research based on words, meanings, and experiences
C. Only statistics
D. Only experiments
Correct Answer: B. Research based on words, meanings, and experiences
Rationale: It focuses on interpretation and meaning.
6.
What is quantitative research?
A. Storytelling
B. Research based on numerical data and statistics
C. Opinions only
D. Random observation
Correct Answer: B. Research based on numerical data and statistics
Rationale: It uses measurable data.
, 7.
What is data collection?
A. Ignoring information
B. Gathering information for research
C. Writing conclusions
D. Publishing results
Correct Answer: B. Gathering information for research
Rationale: Data is needed for analysis.
8.
What is sampling?
A. Studying whole population always
B. Selecting a portion of population for study
C. Ignoring data
D. Writing reports
Correct Answer: B. Selecting a portion of population for study
Rationale: Sampling makes research manageable.
9.
What is a population in research?
A. Animals only
B. Entire group being studied
C. Sample only
D. Data sheet
Correct Answer: B. Entire group being studied
Rationale: Population is the full set of subjects.
10.
What is a sample?
QUESTIONS AND CORRECT ANSWER WITH
EXPLANATION GRADED A+ STUDY GUIDE SOUTHERN
NEW HAMPSHIRE UNIVERSITY
1.
What is communication research?
A. Random guessing in communication
B. Systematic study of communication phenomena using scientific methods
C. Writing news stories only
D. Advertising products
Correct Answer: B. Systematic study of communication phenomena using scientific methods
Rationale: Communication research uses structured methods to study communication processes.
2.
The main purpose of communication research is to:
A. Confuse audiences
B. Generate knowledge about communication processes
C. Promote advertising
D. Avoid data collection
Correct Answer: B. Generate knowledge about communication processes
Rationale: Research explains how communication works and its effects.
3.
What is a research problem?
A. A solution
B. A clear statement of an issue to be studied
C. A final result
D. A theory
,Correct Answer: B. A clear statement of an issue to be studied
Rationale: A research problem guides the study.
4.
What is a hypothesis?
A. Final conclusion
B. A testable prediction
C. Random idea
D. Data collection tool
Correct Answer: B. A testable prediction
Rationale: Hypotheses can be verified through research.
5.
What is qualitative research?
A. Numerical data only
B. Research based on words, meanings, and experiences
C. Only statistics
D. Only experiments
Correct Answer: B. Research based on words, meanings, and experiences
Rationale: It focuses on interpretation and meaning.
6.
What is quantitative research?
A. Storytelling
B. Research based on numerical data and statistics
C. Opinions only
D. Random observation
Correct Answer: B. Research based on numerical data and statistics
Rationale: It uses measurable data.
, 7.
What is data collection?
A. Ignoring information
B. Gathering information for research
C. Writing conclusions
D. Publishing results
Correct Answer: B. Gathering information for research
Rationale: Data is needed for analysis.
8.
What is sampling?
A. Studying whole population always
B. Selecting a portion of population for study
C. Ignoring data
D. Writing reports
Correct Answer: B. Selecting a portion of population for study
Rationale: Sampling makes research manageable.
9.
What is a population in research?
A. Animals only
B. Entire group being studied
C. Sample only
D. Data sheet
Correct Answer: B. Entire group being studied
Rationale: Population is the full set of subjects.
10.
What is a sample?