PUR3000 Exam 1 FSU | Questions with 100%
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Practice questions for this set
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Communications is not a simple transmission of ideas, but a complex
interconnected series of events
Choose an answer
1 Definition of PR 2 RPIE
Coordinated Management of
3 4 External Public
Meaning
Don't know?
Terms in this set (112)
, Definition of PR -Not selling products or services, all about the
organization
-A strategic communication process that is mutually
beneficial between organizations and publics
Organization Corporation, small business, government, basically
all the companies you could work for
Public -Group of people that have something related to
the organization, shared interest
-A group of people that face a situation, realize
they are facing an issue, did something to solve this
problem
Internal Public Inside the organization (employees)
External Public Community surrounding the organization
Primary Public Most important to the organization
Secondary Public Second most important (some shared interest with
organization, marginal
Proponents For an organization
Opponents Against an organization
Uncommitted Not committed to any organization
RACE -Research, Action, Communication, Evaluation
Correct Answers | Verified | Latest Update 2026
Save
Practice questions for this set
Learn 1 /7 Study using Learn
Communications is not a simple transmission of ideas, but a complex
interconnected series of events
Choose an answer
1 Definition of PR 2 RPIE
Coordinated Management of
3 4 External Public
Meaning
Don't know?
Terms in this set (112)
, Definition of PR -Not selling products or services, all about the
organization
-A strategic communication process that is mutually
beneficial between organizations and publics
Organization Corporation, small business, government, basically
all the companies you could work for
Public -Group of people that have something related to
the organization, shared interest
-A group of people that face a situation, realize
they are facing an issue, did something to solve this
problem
Internal Public Inside the organization (employees)
External Public Community surrounding the organization
Primary Public Most important to the organization
Secondary Public Second most important (some shared interest with
organization, marginal
Proponents For an organization
Opponents Against an organization
Uncommitted Not committed to any organization
RACE -Research, Action, Communication, Evaluation
