Business in the
European Union
COURS BY R. V. H
DZANA FRENJO
,Business in the European Union
2020-2021
Course 1: introduction...................................................................................................................................... 3
United in diversity............................................................................................................................................... 3
Determinants of culture ..................................................................................................................................... 3
Dates .................................................................................................................................................................. 4
Custom union: 1968 ........................................................................................................................................... 5
The single European market. 1993 ..................................................................................................................... 5
Finally the euro was introduced; ........................................................................................................................ 6
Course 2: understand Europe a little more ....................................................................................................... 7
Course 3: SEM and the supporting policies 1 .................................................................................................. 10
European parliament ........................................................................................................................................ 11
Court of justice: ................................................................................................................................................ 13
European central bank ..................................................................................................................................... 14
European Court of Auditors: ............................................................................................................................. 14
Case haier ......................................................................................................................................................... 14
Decision making ............................................................................................................................................... 15
Course 4 ......................................................................................................................................................... 17
Course 5 : The European Corporation: Strategy, Structure and Style ............................................................. 18
Stages if economic integration ......................................................................................................................... 18
Wrap up: course 4 ............................................................................................................................................ 20
• Customs union (complete 1968) .................................................................................................................... 20
The two known EU treaties: ............................................................................................................................. 20
Charter of fundamental Rights of the European Union: ................................................................................... 21
Course 6 26/3 ................................................................................................................................................. 23
Citizens' Rights and Constitutional Affairs ........................................................................................................ 23
EU trade policy ................................................................................................................................................. 23
10 Benefits of Trade ......................................................................................................................................... 24
Areas of EU trade policy ................................................................................................................................... 24
Industrial policy: ............................................................................................................................................... 28
pag. 1
, Trade policy; ..................................................................................................................................................... 29
Course 7: ........................................................................................................................................................ 31
Course 8: Guest Speaker ; Thomas Reynaert, Director General Airlines for Europe ........................................ 32
Wrap up course 7: ............................................................................................................................................ 35
What is competition policy? ............................................................................................................................. 35
Competition policy (3) ...................................................................................................................................... 39
Course 9: Understand Europe......................................................................................................................... 40
wrap up course 8 .............................................................................................................................................. 40
To understand Europe. ..................................................................................................................................... 40
Conclusion “Competition is good” .................................................................................................................... 40
EU ETS (European trade system): case study ................................................................................................... 41
Digital (Single) Market. ................................................................................................................................... 41
European Monetary Union (EMU) .................................................................................................................... 42
EMU and the Business Environment................................................................................................................. 42
Course 10: guest speakers .............................................................................................................................. 44
Galea Godfrey, GSC European council (secretariat) ......................................................................................... 44
Member of European Parliament luliu winkler. ............................................................................................... 46
Carlos Bermejo, DG Move. head of international agreements. ....................................................................... 48
Course 11: wrap-up ....................................................................................................................................... 50
Wrap-up lesson 9:............................................................................................................................................. 50
Reasons for the financial crisis? ...................................................................................................................... 51
Definition of structural deficit!! ....................................................................................................................... 51
Implementation and enforcements: ................................................................................................................. 52
Monetary Policy VS Fiscal Policy....................................................................................................................... 52
pag. 2
, Course 1: introduction
North vs south, south very corrupt.
east Europe vs west Europe:
East more politics difference
Wealth differences: difference in income.
European mobility packet; track drivers fearing of drug and commissions.
- Regional separatism: independence of Cataluña from Spain.
United in diversity : cultural and econ differences. United but they are different!
- United in one region but accept the diversity of different countries.
- Corona virus definitely Borders closed and opend for some countries.
- Rule of law is a big issue.
o Millions of recovery fund, yet not right distributed.
Unity:
Basics of the EU:
Freedoms
Human rights: human trafficking, migrant crisis, racism
Equality: regardless of religion, sex,…
Solidarity: environmental protection
Citizens rights: right on good administration.
Justice: fair trial, fair procedures
Fundamental rights: protection of personal data
Charter:
Invisible rights making them visible
Not complying with some law? No article to kick some country out! So how to make hungary
and poland comply bcs they don’t comply with some laws, we need these countries to
update and come foreward.
Determinants of culture
Depends on norm and values
- Education
- Religion
- Political philosophy: democracy, autocracy, beaurocracy, tyranny
- Economic philosophy
- Language: why is this important? COMMUNICATION is key!
- Social structure
pag. 3
European Union
COURS BY R. V. H
DZANA FRENJO
,Business in the European Union
2020-2021
Course 1: introduction...................................................................................................................................... 3
United in diversity............................................................................................................................................... 3
Determinants of culture ..................................................................................................................................... 3
Dates .................................................................................................................................................................. 4
Custom union: 1968 ........................................................................................................................................... 5
The single European market. 1993 ..................................................................................................................... 5
Finally the euro was introduced; ........................................................................................................................ 6
Course 2: understand Europe a little more ....................................................................................................... 7
Course 3: SEM and the supporting policies 1 .................................................................................................. 10
European parliament ........................................................................................................................................ 11
Court of justice: ................................................................................................................................................ 13
European central bank ..................................................................................................................................... 14
European Court of Auditors: ............................................................................................................................. 14
Case haier ......................................................................................................................................................... 14
Decision making ............................................................................................................................................... 15
Course 4 ......................................................................................................................................................... 17
Course 5 : The European Corporation: Strategy, Structure and Style ............................................................. 18
Stages if economic integration ......................................................................................................................... 18
Wrap up: course 4 ............................................................................................................................................ 20
• Customs union (complete 1968) .................................................................................................................... 20
The two known EU treaties: ............................................................................................................................. 20
Charter of fundamental Rights of the European Union: ................................................................................... 21
Course 6 26/3 ................................................................................................................................................. 23
Citizens' Rights and Constitutional Affairs ........................................................................................................ 23
EU trade policy ................................................................................................................................................. 23
10 Benefits of Trade ......................................................................................................................................... 24
Areas of EU trade policy ................................................................................................................................... 24
Industrial policy: ............................................................................................................................................... 28
pag. 1
, Trade policy; ..................................................................................................................................................... 29
Course 7: ........................................................................................................................................................ 31
Course 8: Guest Speaker ; Thomas Reynaert, Director General Airlines for Europe ........................................ 32
Wrap up course 7: ............................................................................................................................................ 35
What is competition policy? ............................................................................................................................. 35
Competition policy (3) ...................................................................................................................................... 39
Course 9: Understand Europe......................................................................................................................... 40
wrap up course 8 .............................................................................................................................................. 40
To understand Europe. ..................................................................................................................................... 40
Conclusion “Competition is good” .................................................................................................................... 40
EU ETS (European trade system): case study ................................................................................................... 41
Digital (Single) Market. ................................................................................................................................... 41
European Monetary Union (EMU) .................................................................................................................... 42
EMU and the Business Environment................................................................................................................. 42
Course 10: guest speakers .............................................................................................................................. 44
Galea Godfrey, GSC European council (secretariat) ......................................................................................... 44
Member of European Parliament luliu winkler. ............................................................................................... 46
Carlos Bermejo, DG Move. head of international agreements. ....................................................................... 48
Course 11: wrap-up ....................................................................................................................................... 50
Wrap-up lesson 9:............................................................................................................................................. 50
Reasons for the financial crisis? ...................................................................................................................... 51
Definition of structural deficit!! ....................................................................................................................... 51
Implementation and enforcements: ................................................................................................................. 52
Monetary Policy VS Fiscal Policy....................................................................................................................... 52
pag. 2
, Course 1: introduction
North vs south, south very corrupt.
east Europe vs west Europe:
East more politics difference
Wealth differences: difference in income.
European mobility packet; track drivers fearing of drug and commissions.
- Regional separatism: independence of Cataluña from Spain.
United in diversity : cultural and econ differences. United but they are different!
- United in one region but accept the diversity of different countries.
- Corona virus definitely Borders closed and opend for some countries.
- Rule of law is a big issue.
o Millions of recovery fund, yet not right distributed.
Unity:
Basics of the EU:
Freedoms
Human rights: human trafficking, migrant crisis, racism
Equality: regardless of religion, sex,…
Solidarity: environmental protection
Citizens rights: right on good administration.
Justice: fair trial, fair procedures
Fundamental rights: protection of personal data
Charter:
Invisible rights making them visible
Not complying with some law? No article to kick some country out! So how to make hungary
and poland comply bcs they don’t comply with some laws, we need these countries to
update and come foreward.
Determinants of culture
Depends on norm and values
- Education
- Religion
- Political philosophy: democracy, autocracy, beaurocracy, tyranny
- Economic philosophy
- Language: why is this important? COMMUNICATION is key!
- Social structure
pag. 3
