Lists the technical requirements needed to meet the customer requirements (the
HOWs of the HOQ matrix)
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C:Technical requirements
Poor design
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Poorly worded questions that are hard to read, let alone answer
, A customer gets a $50 credit to her account as a result of her excellent payment
history
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Delighters
Subjective measures
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Asking about opinions rather than quantifiable information
Expectation
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A customer is happy when a restaurant offers a free meal to make up for
poor service
Priority
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HOWs of the HOQ matrix)
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C:Technical requirements
Poor design
Give this one a try later!
Poorly worded questions that are hard to read, let alone answer
, A customer gets a $50 credit to her account as a result of her excellent payment
history
Give this one a try later!
Delighters
Subjective measures
Give this one a try later!
Asking about opinions rather than quantifiable information
Expectation
Give this one a try later!
A customer is happy when a restaurant offers a free meal to make up for
poor service
Priority
Give this one a try later!
