Liberty University HMGT 200 Final Exam ACTUAL UPDATED QUESTIONS AND
CORRECT ANSWERS
, Why do locations utilize events? - celebration/community
- enhance a destination image
- civic enhancements
- attract visitors
- involve/entertain locals
Event Planners need a vision and leadership/manger skills - marketing and sales
in these areas: - financial
- operational
- legal
- organizational
- human resources
- motivation
- patience and flexibility
- attention to detail
What are the two approaches? 1. creating events for clients
2. bidding out event
creating events for clients entails: -work with client to determine needs
- develop event proposal
- formulize numbers
- planning and implementation
bidding out event -determine event needs/wants
- formulate specs
- develop request for proposal
- solicit bids
- work with host in implementing event
What is the PURPOSE of special events? to certify meeting professional tasks
What is the PROCESS of special events? - define event goals/objectives
- develop requests for Proposals (RFP's)
- prepare and manage budgets and expenditures
- negotiate contracts
- market the event
- invite/manage needs of attendees
- design food and beverage events
What is the Event planning process? -research
- design
- coordination
- evaluation
research -answers the question of Why? Who? Where? When? What?
- events purpose and outcomes
- event feasibility
CORRECT ANSWERS
, Why do locations utilize events? - celebration/community
- enhance a destination image
- civic enhancements
- attract visitors
- involve/entertain locals
Event Planners need a vision and leadership/manger skills - marketing and sales
in these areas: - financial
- operational
- legal
- organizational
- human resources
- motivation
- patience and flexibility
- attention to detail
What are the two approaches? 1. creating events for clients
2. bidding out event
creating events for clients entails: -work with client to determine needs
- develop event proposal
- formulize numbers
- planning and implementation
bidding out event -determine event needs/wants
- formulate specs
- develop request for proposal
- solicit bids
- work with host in implementing event
What is the PURPOSE of special events? to certify meeting professional tasks
What is the PROCESS of special events? - define event goals/objectives
- develop requests for Proposals (RFP's)
- prepare and manage budgets and expenditures
- negotiate contracts
- market the event
- invite/manage needs of attendees
- design food and beverage events
What is the Event planning process? -research
- design
- coordination
- evaluation
research -answers the question of Why? Who? Where? When? What?
- events purpose and outcomes
- event feasibility
