BANK ACTUAL QUESTIONS AND VERIFIED
RESPONSES FULL SOLUTION
⩥ loss leaders.
Answer: a pricing strategy in which items are sold at prices below the
retailer's cost to entice shoppers to your store
⩥ loss prevention.
Answer: the team dedicated to safety, security, minimize profit loss, and
enforce the asset protection programs and policies
⩥ loyalty and rewards programs.
Answer: incentives to repeat customers who are loyal company brand
shoppers
⩥ loyalty fraud.
Answer: fraud in which thieves steal customer login information and
then use it to access their retailer loyalty accounts
⩥ maintenance.
Answer: the team that performs equipment and facilities maintenance
and repairs
,⩥ manufacturer.
Answer: any entity that produces finished products
⩥ markdowns.
Answer: reductions to the original selling price of items, done to
encourage rapid sales
⩥ marketing.
Answer: department in charge of developing strategies to promote a
company's brand and its specific products and services
⩥ marketing mix.
Answer: the combination of marketing tools and strategies that a retailer
uses to influence customers
⩥ markup.
Answer: the amount of money that a retailer adds to its cost of a product
to cover expenses and provide a profit
⩥ markup pricing.
Answer: pricing strategy that involves applying a predetermined margin
rate to the costs of all items in order to arrive at the price
, ⩥ merchandise (or product).
Answer: physical goods that are bought and sold, such as food, clothes
and household items
⩥ merchandising.
Answer: the process of selecting an assortment of products and
promoting the sale of those products
⩥ mindset.
Answer: customers' attitudes and expectations about retailers, customer
service and their shopping experiences
⩥ mobile apps.
Answer: software applications designed to run on small wireless devices
such as smartphones, tablets, or smartwatches
⩥ multichannel retailing.
Answer: a retail model that offers customers the opportunity to interact
with the multiple options in their ecosystem
⩥ multiple pricing.
Answer: a pricing method that involves selling a group or set of items
for a single price, such as three for $5.00