Broad target option 2: cater to multiple niches
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Develop a variety of specialized products with each product appealing to a
single segment
Define Strategic Alliance
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a cooperative arrangement between two or more organizations that does
not involve the creation of a new entity.
,What does SWOT framework stand for?
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1. Strengths
2. Weaknesses
3. Opportunities
4. Threats
In SWOT analysis should a firm's strength also be listed as an opportunity?
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NO
output of an economy
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GDP, real GFP (adjusted for inflation
Should specific strategic issues be defined before or after strategic analysis is
conducted?
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AFTER: The business decision makers do not define strategic issues at the
beginning of the strategic management process but after the analysis is
, completed.
weak dollar
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Makes U.S. good less expensive overseas and imports more expensive in
the United States
differentation
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Strive to make the company's product offerings unique from rivals in ways
that will appeal to buyers
Weaknesses of Differentiation
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- can be too expensive
-imitation by competitors
Price low, feature high
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, Outstanding values
Examples of Tangible resources:
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Equipment and cash
Describe the 3 key dimensions of EO within an organization.
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1. Innovativeness
- to pursue creativity and experimentation.
2. Proactiveness
-to anticipate and act on future needs rather than reacting to events after
they unfold.
3. Risk Taking
-to engage in bold rather than cautious actions
Characteristics of firms that use low cost
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Develop a variety of specialized products with each product appealing to a
single segment
Define Strategic Alliance
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a cooperative arrangement between two or more organizations that does
not involve the creation of a new entity.
,What does SWOT framework stand for?
Give this one a try later!
1. Strengths
2. Weaknesses
3. Opportunities
4. Threats
In SWOT analysis should a firm's strength also be listed as an opportunity?
Give this one a try later!
NO
output of an economy
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GDP, real GFP (adjusted for inflation
Should specific strategic issues be defined before or after strategic analysis is
conducted?
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AFTER: The business decision makers do not define strategic issues at the
beginning of the strategic management process but after the analysis is
, completed.
weak dollar
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Makes U.S. good less expensive overseas and imports more expensive in
the United States
differentation
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Strive to make the company's product offerings unique from rivals in ways
that will appeal to buyers
Weaknesses of Differentiation
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- can be too expensive
-imitation by competitors
Price low, feature high
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, Outstanding values
Examples of Tangible resources:
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Equipment and cash
Describe the 3 key dimensions of EO within an organization.
Give this one a try later!
1. Innovativeness
- to pursue creativity and experimentation.
2. Proactiveness
-to anticipate and act on future needs rather than reacting to events after
they unfold.
3. Risk Taking
-to engage in bold rather than cautious actions
Characteristics of firms that use low cost
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