MGT 690 CH 8 SMARTBOOK QUESTIONS WITH
ACCURATE ANSWERS
______ are private individuals who provide equity capital to new ventures.
correct answer Angel investors
______ commonality is whether or not competitors are vying for the same
customers and how many markets they share in common. correct answer market
______ is a firm's awareness of its closest competitors and the kind of
competitive actions they might be planning. correct answer threat analysis
______ is funding a venture by pooling small investments from a large number of
investors, usually through a website. correct answer Crowdfunding
______ is the major factor that creates all viable opportunities that emerge in the
business landscape. correct answer Change
______ new entry describes a firm's entry into an industry with products or
services that capitalize on proven market successes and that usually includes a
strong marketing orientation. correct answer imiative
______ new entry is a firm's entry into a market by offering a product or service
that is somewhat new and sufficiently different to create value for customers by
capitalizing on current market trends. correct answer adaptive
A competitor that has been attacked has to decide which of the following? (Check
all that apply.) correct answer - if they are capable of responding
, - whether or not they should respond
- how to respond
A competitor's likely reaction to a competitive action initiated against it generally
depends on which three factors? (Check all that apply.) correct answer - market
dependence
- the competitor's resources
- the reputation of the initiating company
A firm is most likely to react to a competitive challenge correct answer that was
successful in the past
A firm that has a high concentration of its business in a particular industry is said
to have high _____ dependence in that industry. correct answer market
A firm's choice not to react to a rival's new competitive action is known as correct
answer forbearance
A firm's strategy of both cooperating and competing with rival firms is called
correct answer co-opetition
A key to using an imitative new entry successfully is to introduce the product or
service to a market _______ correct answer that is underserved
A larger firm with "deep pockets" would likely respond to a competitor by doing
which one of the following? correct answer Mount and sustain a costly
counterattack.
ACCURATE ANSWERS
______ are private individuals who provide equity capital to new ventures.
correct answer Angel investors
______ commonality is whether or not competitors are vying for the same
customers and how many markets they share in common. correct answer market
______ is a firm's awareness of its closest competitors and the kind of
competitive actions they might be planning. correct answer threat analysis
______ is funding a venture by pooling small investments from a large number of
investors, usually through a website. correct answer Crowdfunding
______ is the major factor that creates all viable opportunities that emerge in the
business landscape. correct answer Change
______ new entry describes a firm's entry into an industry with products or
services that capitalize on proven market successes and that usually includes a
strong marketing orientation. correct answer imiative
______ new entry is a firm's entry into a market by offering a product or service
that is somewhat new and sufficiently different to create value for customers by
capitalizing on current market trends. correct answer adaptive
A competitor that has been attacked has to decide which of the following? (Check
all that apply.) correct answer - if they are capable of responding
, - whether or not they should respond
- how to respond
A competitor's likely reaction to a competitive action initiated against it generally
depends on which three factors? (Check all that apply.) correct answer - market
dependence
- the competitor's resources
- the reputation of the initiating company
A firm is most likely to react to a competitive challenge correct answer that was
successful in the past
A firm that has a high concentration of its business in a particular industry is said
to have high _____ dependence in that industry. correct answer market
A firm's choice not to react to a rival's new competitive action is known as correct
answer forbearance
A firm's strategy of both cooperating and competing with rival firms is called
correct answer co-opetition
A key to using an imitative new entry successfully is to introduce the product or
service to a market _______ correct answer that is underserved
A larger firm with "deep pockets" would likely respond to a competitor by doing
which one of the following? correct answer Mount and sustain a costly
counterattack.
