SOLUTIONS GRADED PLUS
◉ How many ads should be implemented per ad group?
Answer: Three to five
◉ Which are the three required parts of a text ad?
Answer: Headline, description, and URL
◉ What is the key value proposition of Google Search campaigns?
Answer: Show your ads when a customer is searching for your
product or service
◉ Which part of a Search ad isn't automatically generated by
Dynamic Search Ads?
Answer: Description Line
◉ Which two people might see an ad with the keyword +black +shirt
(set as broad match modifier)?
Answer: 1. Someone searching for the term I want to buy a black
shirt
, 2. Someone searching for the term black button shirt
◉ How can Google Ads help you advance your business goals?
Answer: All of the above!
By building awareness of your brand
By driving online, in-app, in-person, and over-the-phone sales
By influencing consideration of your products and services
◉ Which of the following is a core benefit of Google Ads automated
bidding?
Answer: Auction-time bidding
◉ Which ad extensions can serve automatically?
Answer: Sitelink, callout, and structured snippets
◉ Why do search ad extensions matter?
Answer: They increase ad quality and drive lower conversion costs