University (Mark Alicke) Questions
Fully Solved 2026 Edition.
Memory - Answer The retention of information or experience over time
Encoding - Answer The process by which information gets into memory storage
Divided attention - Answer Concentrating on more than one activity at the same time
Sustained attention - Answer The ability to maintain attention to a selected stimulus for a
prolonged period of time
Levels of processing - Answer A continuum of memory processing from shallow to
intermediate to deep, with deeper processing producing better memory
Shallow processing - Answer physical and perceptual features are analyzed
Intermediate processing - Answer Stimulus is recognized and labeled
Deep processing - Answer semantic, meaningful symbolic characteristics are used
Elaboration - Answer The formation of a number of different connections around a stimulus
at any given level of memory encoding
Storage - Answer The retention of information over time and how this information is
represented in memory
Sensory memory - Answer Holds information in sensory form for an instant
Short term memory - Answer Limited capacity memory system, information is usually
retained for 30 seconds unless individual uses strategies to maintain it for longer
Chunking - Answer Grouping information into higher order units that can be remembered as
single units
, Rehearsal - Answer Conscious repetition of information
Working memory - Answer A combination of components that include short term memory
and attention that allow us to hold information as we perform cognitive tasks
Long term memory - Answer A relatively permanent type of memory that stores huge
amounts of information for a long time
Explicit memory - Answer The conscious recollection of information, information that can be
communicated verbally
Episodic memory - Answer the retention of information about the where, when, and what of
life's happenings
Semantic memory - Answer A person's knowledge about the world
Implicit memory - Answer Memory in which behavior is affected by prior experience without
a conscious recollection of that experience
Procedural memory - Answer An implicit memory process that involved memory for skills
Priming - Answer The activation of information that people already have in storage to help
them remember new information better and faster
Schema - Answer a preexisting mental concept or framework that helps people to organize
and interpret information
Script - Answer A schema for an event
Connectionism (Parallel distributed processing) - Answer The theory that memory is stored
throughout the brain in connections among neurons
Retrieval - Answer A memory proves that occurs when information that was retained in
memory comes out of storage
Serial position effect - Answer The tendency to recall the items at the beginning and end of a
list more readily than those in the middle