QUESTIONS WITH CORRECT ANSWERS
GRADED A+
◍ pay-per-click.
Answer: generates revenue each time a user clicks on a link to a retailer's
website
◍ sales.
Answer: transaction between two or more parties where goods are
exchanged for money
◍ Amortization.
Answer: depreciation for intangible assets
◍ brand awarness/recognition.
Answer: how aware consumers are of a particular brand representing certain
goods or services
◍ Assessment changes.
Answer: Updates to assessment methods and content in the BTEC
specification.
◍ Satisfying demand.
Answer: finding what the customer is longing for and needs in order to buy
◍ Cost of goods sold.
Answer: Opening inventory + purchases - closing inventory
◍ Certificate.
Answer: A qualification indicating the completion of a course of study
◍ Stimulating Demand.
Answer: aim to try and change customer behaviour and encourage