Assessment Details
In this task, you will apply the framework of market equilibrium theory (topic 1) to analyze a real case
study - the instant coffee market in Vietnam. The task is designed to help you develop your
analytical thinking of the market situations and possible market adjustments to new equilibrium.
Access the following links for the most updated news of instant coffee market in Vietnam:
1. Markets & Prices VCCI 2018, Vietnam coffee market, whose opportunity, accessed 14
February 2019, http://vccinews.com/news_detail.asp?news_id=36182. (Links to an
external site.)
2. (Links to an external site.)Comunicaffe International 2018, Vietnam’s coffee market
expected to grow at a Cagr of 8.2% from 2018 to 2023, accessed 14 February
2019, https://www.comunicaffe.com/vietnams-coffee-market-expected-to-grow-at-a-cagr-
of-8-2-from-2018-to-2023/. (Links to an external site.)
Read the articles carefully and develop an economic analysis (600-word essay with graph
illustration) about current market situations of instant coffee products in domestic market and
possible market adjustments to new equilibrium.
Make sure that your writing should follow the essential analytical steps below:
Description: Identify the current changes of total supply and demand of the products in
the domestic market. Additionally, describe which are the non-price determinants and
how they are driving the changes in the supply and demand of the product.
Evaluation: Evaluate the relative change in total demand compared to total supply and
then assess the market condition (i.e. shortage or oversupply) of the product.
Prediction: Based on the theory of market equilibrium, give a prediction of the market
price and quantity (so called "market outcomes") of the products in the near future.
Illustration: Illustrate your economic analysis of the market by a clearly labelled graph.
Topic: Instant coffee products in Vietnamese domestic market.
Article reading:
1. ‘Vietnam Coffee Market, Whose Opportunity?’ by Markets & Prices VCCI News,
published on 19 September 2018.
2. ‘Vietnam’s coffee market expected to grow at a Cagr of 8.2% from 2018 to 2023’ by
Communicaffe International, published on 4 April 2018.
Analysis:
In this task, you will apply the framework of market equilibrium theory (topic 1) to analyze a real case
study - the instant coffee market in Vietnam. The task is designed to help you develop your
analytical thinking of the market situations and possible market adjustments to new equilibrium.
Access the following links for the most updated news of instant coffee market in Vietnam:
1. Markets & Prices VCCI 2018, Vietnam coffee market, whose opportunity, accessed 14
February 2019, http://vccinews.com/news_detail.asp?news_id=36182. (Links to an
external site.)
2. (Links to an external site.)Comunicaffe International 2018, Vietnam’s coffee market
expected to grow at a Cagr of 8.2% from 2018 to 2023, accessed 14 February
2019, https://www.comunicaffe.com/vietnams-coffee-market-expected-to-grow-at-a-cagr-
of-8-2-from-2018-to-2023/. (Links to an external site.)
Read the articles carefully and develop an economic analysis (600-word essay with graph
illustration) about current market situations of instant coffee products in domestic market and
possible market adjustments to new equilibrium.
Make sure that your writing should follow the essential analytical steps below:
Description: Identify the current changes of total supply and demand of the products in
the domestic market. Additionally, describe which are the non-price determinants and
how they are driving the changes in the supply and demand of the product.
Evaluation: Evaluate the relative change in total demand compared to total supply and
then assess the market condition (i.e. shortage or oversupply) of the product.
Prediction: Based on the theory of market equilibrium, give a prediction of the market
price and quantity (so called "market outcomes") of the products in the near future.
Illustration: Illustrate your economic analysis of the market by a clearly labelled graph.
Topic: Instant coffee products in Vietnamese domestic market.
Article reading:
1. ‘Vietnam Coffee Market, Whose Opportunity?’ by Markets & Prices VCCI News,
published on 19 September 2018.
2. ‘Vietnam’s coffee market expected to grow at a Cagr of 8.2% from 2018 to 2023’ by
Communicaffe International, published on 4 April 2018.
Analysis:
