Unit II Case Study
Columbia Southern University
Unit II Case Study
Information technology is the implementation, support, design, and study of computer-
based information systems (Carter, Petter, Grover, & Thatcher, 2020, p. 984). Information
technology consist of software applications and computer hardware to ensure the technology is
working well for users (Carter, Petter, Grover, & Thatcher, 2020, p. 984). Many firms invest in
information technology to keep their businesses running efficiently and smoothly. Information
technology is essential to businesses to increase performance, gain information, and make better
decisions (Carter, Petter, Grover, & Thatcher, 2020, p. 984).
UPS Competes Globally with Information Technology
UPS and Information Technology
UPS invests millions of dollars into advanced technology to allow customers to
successfully track their packages using their smart labels (Laudon, & Laudon, 2020, p. 23). The
smart labels also allow customers the ability to download their own labels using their special
software via the UPS website (Laudon, & Laudon, 2020, p. 23). Most of the company’s
investments are spent on a high level of information technology to improve customer service.
The information technology software used by UPS allows customers to view detailed
information regarding the sender, destination, and time frame of when the package should arrive
(Laudon, & Laudon, 2020, p. 23). Customers are likely to be satisfied when they can track and
download their own smart labels, this will prevent them from traveling to the local UPS store.
Automated Package Tracking System
The automated package tracking system is used to monitor and reroute packages
during the delivery process for UPS. Customers can view the most updated status through the
automated package tracking system (Laudon, & Laudon, 2020, p. 24). UPS will use scanning
, devices to scan the bar code on the package to feed the data’s process. If the system were not
available, customer service representatives would be responsible for providing information to the
customer regarding their package (Laudon, & Laudon, 2020, p. 24). It could also cause slow
times for UPS, therefore; customer service representatives would be busy answering inquiries
and the response time would be slower. For example, UPS uses the tracking system to provide
the information to customers rapidly and the measure of performance would be unavailable if the
automated tracking system were not available.
How Globalization has Flattened the World
Globalization has flattened the world with the constant technology innovations.
Competition has increased amongst businesses due to the new technological developments in the
world (Carter, Petter, Grover, & Thatcher, 2020, p. 1000). Technology has caused the world to
reduce costs, however; small businesses may be in danger when attempting to compete
domestically. Globalization has caused technology to increase drastically that it creates more
flows of people, thus; causing the world to shrink due to global connectors (Carter, Petter,
Grover, & Thatcher, 2020, p. 1001). The advancement in technology increases more
transportation which then increases the polluting caused by manufacturing industries (Carter,
Petter, Grover, & Thatcher, 2020, p. 1001). For example, manufacturing industries constantly
build and reconstruct transportation vehicles because consumers are relying more on technology
advanced transportation such as trains and subways. The more local transportation sites available
increases costs and pollution.
Data Changes How NFL Teams Play the Game and How Fans See It
How Information Systems are Transforming Business