Research
1
–
Extended
summary
Chapter
1
–
The
nature
of
research
Characteristics
-‐ data
is
collected
systematically
-‐ data
is
analyzed
systematically
-‐ clear
purpose:
find
things
out
Business
&
management
research
-‐ develop
ideas,
relate
them
to
practice
-‐ theory
+
praxis
Modes
-‐ 1:
academic
-‐ 2:
applied
-‐ 3:
focus
on
human/common
good
Basic
vs
applied
basic
applied
purpose:
purpose:
-‐ expand
knowledge
-‐ increase
knowledge
-‐ results
are
universal
-‐ result
is
specific
solution
-‐ findings
are
useful
and
valuable
-‐ limited
new
knowledge
to
society
-‐ findings
useful
to
few
context:
context:
-‐ based
in
universities
-‐ undertaken
by
all
kinds
of
people
-‐ topic
and
objectives
determined
-‐ objectives
negotiated
with
by
researcher
originator
-‐ flexible
timing
-‐ tight
timing
,
Chapter
2
Attributes
of
a
good
research
topic
-‐ meet
assessment
criteria
(at
the
correct
level)
-‐ researcher
must
be
capable
of
undertaking
it
• financial
and
time
resources
• certainty
(more
or
less)
of
access
to
relevant
data
-‐ clearly
defined
research
questions
and
objectives
-‐ excite
researcher’s
imagination
-‐ appropriateness
• contain
issues
with
clear
link
to
theory
• provide
fresh
insights
Generating
and
refining
research
ideas
-‐ rational
thinking
vs
creational
thinking
-‐ rational
thinking
• examining
own
strengths
and
weaknesses
§ look
at
assignments
with
good
grade
-‐>
likely
to
be
topics
one
was
interested
in
• examining
staff
research
interests
§ profile
pages
of
academic
staff
display
information
about
teaching
and
research
interests
and
maybe
§ lists
of
publications
and
conference
papers
with
direct
link
to
online
copies
• looking
at
past
project
titles
§ browse
university’s
list
of
past
project
titles
and
look
for
anything
that
captures
imagination
• discussion
, § with
tutors,
practitioners
or
professional
groups
• searching
the
literature
§ review
articles
contain
review
of
the
state
of
knowledge
in
particular
area
§ books
are
less
up
to
date
but
often
give
a
good
overview
§ write
down
names
of
relevant
authors
§ undertake
preliminary
search
• scanning
the
media
§ can
be
rich
source
of
ideas
• keeping
a
notebook
§ write
down
not
only
the
idea,
but
also
what
sparked
it
off
• exploring
personal
preferences
using
past
projects
§ select
six
projects
that
you
like
§ note
down
thoughts
on
three
questions
• what
appeals
to
you
(about
the
project)?
• what
is
good?
• why
is
the
project
good?
§ select
three
projects
you
don’t
like
§ answer
same
questions
(in
the
negative
form)
• exploring
relevance
to
business
using
literature
§ may
be
based
on
abstract
ideas
(conceptual
thinking)
or
empirical
studies
(based
on
collected
and
analyzed
data)
§ apply
the
findings
from
a
large
sample
statistical
study
to
a
particular
organizational
context
• relevance
trees
• brainstorming
§ Define
the
problem
§ Ask
for
suggestions
§ Record
suggestions
§ Review
suggestions
§ Analyze
suggestions
1
–
Extended
summary
Chapter
1
–
The
nature
of
research
Characteristics
-‐ data
is
collected
systematically
-‐ data
is
analyzed
systematically
-‐ clear
purpose:
find
things
out
Business
&
management
research
-‐ develop
ideas,
relate
them
to
practice
-‐ theory
+
praxis
Modes
-‐ 1:
academic
-‐ 2:
applied
-‐ 3:
focus
on
human/common
good
Basic
vs
applied
basic
applied
purpose:
purpose:
-‐ expand
knowledge
-‐ increase
knowledge
-‐ results
are
universal
-‐ result
is
specific
solution
-‐ findings
are
useful
and
valuable
-‐ limited
new
knowledge
to
society
-‐ findings
useful
to
few
context:
context:
-‐ based
in
universities
-‐ undertaken
by
all
kinds
of
people
-‐ topic
and
objectives
determined
-‐ objectives
negotiated
with
by
researcher
originator
-‐ flexible
timing
-‐ tight
timing
,
Chapter
2
Attributes
of
a
good
research
topic
-‐ meet
assessment
criteria
(at
the
correct
level)
-‐ researcher
must
be
capable
of
undertaking
it
• financial
and
time
resources
• certainty
(more
or
less)
of
access
to
relevant
data
-‐ clearly
defined
research
questions
and
objectives
-‐ excite
researcher’s
imagination
-‐ appropriateness
• contain
issues
with
clear
link
to
theory
• provide
fresh
insights
Generating
and
refining
research
ideas
-‐ rational
thinking
vs
creational
thinking
-‐ rational
thinking
• examining
own
strengths
and
weaknesses
§ look
at
assignments
with
good
grade
-‐>
likely
to
be
topics
one
was
interested
in
• examining
staff
research
interests
§ profile
pages
of
academic
staff
display
information
about
teaching
and
research
interests
and
maybe
§ lists
of
publications
and
conference
papers
with
direct
link
to
online
copies
• looking
at
past
project
titles
§ browse
university’s
list
of
past
project
titles
and
look
for
anything
that
captures
imagination
• discussion
, § with
tutors,
practitioners
or
professional
groups
• searching
the
literature
§ review
articles
contain
review
of
the
state
of
knowledge
in
particular
area
§ books
are
less
up
to
date
but
often
give
a
good
overview
§ write
down
names
of
relevant
authors
§ undertake
preliminary
search
• scanning
the
media
§ can
be
rich
source
of
ideas
• keeping
a
notebook
§ write
down
not
only
the
idea,
but
also
what
sparked
it
off
• exploring
personal
preferences
using
past
projects
§ select
six
projects
that
you
like
§ note
down
thoughts
on
three
questions
• what
appeals
to
you
(about
the
project)?
• what
is
good?
• why
is
the
project
good?
§ select
three
projects
you
don’t
like
§ answer
same
questions
(in
the
negative
form)
• exploring
relevance
to
business
using
literature
§ may
be
based
on
abstract
ideas
(conceptual
thinking)
or
empirical
studies
(based
on
collected
and
analyzed
data)
§ apply
the
findings
from
a
large
sample
statistical
study
to
a
particular
organizational
context
• relevance
trees
• brainstorming
§ Define
the
problem
§ Ask
for
suggestions
§ Record
suggestions
§ Review
suggestions
§ Analyze
suggestions
