Week 2
Peer-graded Assignment: Activity: Define and
determine SMART project goals
Question:
Office Green, LLC, is a commercial landscaping company that specializes in plant decor for offices and other
businesses. One of their business-wide goals for the year is to increase revenue by expanding their product line.
Another business-wide goal is to retain a majority of their existing customer base.
To help meet these goals, the company is getting ready to introduce its new Plant Pals service, which will
provide top customers with small, low maintenance plants for their desks. You are the project manager assigned
to manage the Plant Pals launch.
m
er as
Before starting the project, you need to turn Office Green’s business-wide goals into SMART goals. This process
co
will help you determine how Plant Pals will contribute to the business-wide goals. You can use the following
eH w
information to create SMART goals:
o.
for the company.
rs e
The Vice President of Product expects Plant Pals to be able to bring in an additional 5% overall revenue
ou urc
Customer retention was 80% for Office Green last year, but the CEO wants to see that number rise by at
least 5% this year.
o
The Vice President of Customer Service expects Office Green to achieve over a 90% customer
aC s
satisfaction rating, which is a slight increase over last year. The company has maintained a steady
v i y re
satisfaction rating of 85%-90% over the last five years.
The marketing department will promote the new service with a website redesign that includes new
landing pages with Plant Pals product descriptions, and a print catalog.
ed d
The project is scheduled to launch by the end of the second quarter. The project team will continue to
collect data on the project’s progress throughout the third and fourth quarters. At the end of the fourth
ar stu
quarter stakeholders will assess how well the project has met its goals.
Tips:
sh is
The template contains the two business-wide goals related to the Plant Pals project. Neither meets all of the
Th
SMART criteria. Use the information from the scenario above to turn these goals into SMART goals. Write them
next to SMART Goal One and SMART Goal Two. Your goals should be complete, but brief—one or two
sentences is enough.
For example, here is an example of a goal that’s missing some of the SMART criteria:
“To help customers care for their plants, Office Green will create an app sometime this year.”
That’s not a bad start, but it isn’t specific, measurable, or time-bound. Here’s the same goal, rewritten as a
SMART goal:
“To help customers care for their plants, Office Green will create an app that offers care tips and reminders for
specific plants. The app will be completed within 18 months and be compatible with 100% of the types of plants
Office
This study Green
source wassells.”
downloaded by 100000823518935 from CourseHero.com on 08-20-2021 00:34:14 GMT -05:00
https://www.coursehero.com/file/88971619/Week21-PeerGradedAssignmentdocx/
Peer-graded Assignment: Activity: Define and
determine SMART project goals
Question:
Office Green, LLC, is a commercial landscaping company that specializes in plant decor for offices and other
businesses. One of their business-wide goals for the year is to increase revenue by expanding their product line.
Another business-wide goal is to retain a majority of their existing customer base.
To help meet these goals, the company is getting ready to introduce its new Plant Pals service, which will
provide top customers with small, low maintenance plants for their desks. You are the project manager assigned
to manage the Plant Pals launch.
m
er as
Before starting the project, you need to turn Office Green’s business-wide goals into SMART goals. This process
co
will help you determine how Plant Pals will contribute to the business-wide goals. You can use the following
eH w
information to create SMART goals:
o.
for the company.
rs e
The Vice President of Product expects Plant Pals to be able to bring in an additional 5% overall revenue
ou urc
Customer retention was 80% for Office Green last year, but the CEO wants to see that number rise by at
least 5% this year.
o
The Vice President of Customer Service expects Office Green to achieve over a 90% customer
aC s
satisfaction rating, which is a slight increase over last year. The company has maintained a steady
v i y re
satisfaction rating of 85%-90% over the last five years.
The marketing department will promote the new service with a website redesign that includes new
landing pages with Plant Pals product descriptions, and a print catalog.
ed d
The project is scheduled to launch by the end of the second quarter. The project team will continue to
collect data on the project’s progress throughout the third and fourth quarters. At the end of the fourth
ar stu
quarter stakeholders will assess how well the project has met its goals.
Tips:
sh is
The template contains the two business-wide goals related to the Plant Pals project. Neither meets all of the
Th
SMART criteria. Use the information from the scenario above to turn these goals into SMART goals. Write them
next to SMART Goal One and SMART Goal Two. Your goals should be complete, but brief—one or two
sentences is enough.
For example, here is an example of a goal that’s missing some of the SMART criteria:
“To help customers care for their plants, Office Green will create an app sometime this year.”
That’s not a bad start, but it isn’t specific, measurable, or time-bound. Here’s the same goal, rewritten as a
SMART goal:
“To help customers care for their plants, Office Green will create an app that offers care tips and reminders for
specific plants. The app will be completed within 18 months and be compatible with 100% of the types of plants
Office
This study Green
source wassells.”
downloaded by 100000823518935 from CourseHero.com on 08-20-2021 00:34:14 GMT -05:00
https://www.coursehero.com/file/88971619/Week21-PeerGradedAssignmentdocx/
