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entrepreneuiship notes 4

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this notes includes fundamental definition and concepts with regards to the entrepreneurship

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ENTRENEURSHIP
1. If there was a strategic alliance between competitors for the development of
a new technology, then what are the strategic issues for these firms once
that technology becomes available?

- Choosing appropriate partners for the network who can do their job better and can
give more attention and focus to important attributes for network leadership.

- Developing and refining the networks innovative ability to make a progress a single
change can reflect a large impact to a company.

- Capabilities change, this important for a firm because this is the requirement can
enhance the capabilities internal development.

2. Apply the notion of product platform to service industries. How relevant is it
to financial services or to hotels? What are the issues that would need to be
investigated if an idea emerged in a firm in those industries for a novel
platform that had no connection with what was done before in that industry?

- A product platform is a set of platform elements and architectural rules that enable
group of planned product offerings. The key to characteristics of a product platform
are:

 Architectural rules\standard governing how technologies and subsystem can
integrated
 Defining the basic value of the proposition, competitive, differentiation, capabilities,
cost structure, and life cycle of a set of the product offerings
 Support multiple product offerings from a single platform, permitting increased
leverage and reuse across the product line.

- Within the financial service industry, a bank can standardize the architecture rules
or underlying technology that supports accounts are opened, how loans are issued
or contracted, how interest rates are applied to loans, how accounts are audited
and so on. In the case of hotel, a single technology platform can be implemented
to handle accommodation bookings or reservations, conference room booking and
reservations payment processing for both accommodation and conference
bookings and so on.

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