Colleges communicatietheorie
Inhoudsopgave
Colleges communicatietheorie ......................................................................................................................... 1
College 1: Introductiecollege ............................................................................................................................ 8
Vragen over filmpje (Cupidity - Beauty & the Geek) in college 1 ........................................................................ 8
Wat is communicatie? ........................................................................................................................................ 8
o Social .................................................................................................................................................... 9
o Proces ................................................................................................................................................. 10
o Symbols .............................................................................................................................................. 10
o Meaning (betekenis) .......................................................................................................................... 11
o Environment....................................................................................................................................... 11
o Influencing (doel/motivatie) .............................................................................................................. 12
Communicatie: kernbegrippen (samengevat) ................................................................................................. 12
Is alles communicatie? ..................................................................................................................................... 12
Opdracht 1 voor Communicatietheorie L Extended Abstract (telt 20%) ........................................................... 14
Opdracht 2: Methode-opdracht (telt 10% mee) ............................................................................................... 15
Contactgegevens (e-mail) en regels voor de cursus ........................................................................................ 15
....................................................................................................................................................................... 16
College 2: communicatiemodellen en communicatietheorie .......................................................................... 16
Communicatiemodellen ................................................................................................................................. 16
Er zijn drie modellen ......................................................................................................................................... 16
Overeenkomsten zijn de elementen van communicatie: .................................................................................. 16
1. Linear model of Communication (Shannon & Weaver) – actie ............................................................... 16
Kritiek op linear model ................................................................................................................................ 17
Waar gebruik je dit model voor? ................................................................................................................. 17
2. Interactional model (Schramm) – interactie ........................................................................................... 17
kritiek op het interactional model ............................................................................................................... 18
3. Transactional model (Barnlund) – transactie.......................................................................................... 18
Voordelen van het transactional model ...................................................................................................... 19
Echter: ......................................................................................................................................................... 19
Wat is een theorie? .......................................................................................................................................... 19
Drie paradigma’s aan een theorie .................................................................................................................. 20
Drie paradigma’s (2) ......................................................................................................................................... 21
Drie paradigma’s (3) ......................................................................................................................................... 21
Conclusie ........................................................................................................................................................ 22
Empirisme: ........................................................................................................................................................ 23
, Interpretieve benadering .................................................................................................................................. 24
Kritisch: ............................................................................................................................................................. 24
College 3: interpersoonlijke communicatie I: identiteit .................................................................................. 24
Symbolic interactionism ................................................................................................................................. 24
Social constructionism & constructivism ..................................................................................................... 25
Symbolisch interactionisme? ....................................................................................................................... 25
Drie centrale thema’s ....................................................................................................................................... 25
1. Het belang van betekenis voor menselijk gedrag (MIND) ....................................................................... 26
Mind: het vermogen symbolen te gebruiken met gedeelde betekenis ...................................................... 26
2. Het belang van het zelf-concept (Self) ..................................................................................................... 26
Self: jezelf voorstellen hoe je overkomt op anderen en op die manier je identiteit ontwikkelen .............. 27
Self .................................................................................................................................................................... 28
Het thema society........................................................................................................................................ 28
Symbolic interactionism: Maskirovka ............................................................................................................... 28
Symbolic interactionism: conclusie I ................................................................................................................. 28
College 4: Interpersoonlijke communicatie II ................................................................................................. 29
Coordinated Management of Meaning (CMM)................................................................................................ 29
De lagen van onder naar boven. .................................................................................................................. 30
CMM: Loops...................................................................................................................................................... 31
CMM: regels ................................................................................................................................................ 32
Conclusie CMM ................................................................................................................................................. 32
Cognitive Dissonance Theory (DCT) ................................................................................................................ 33
CDT: aannames ................................................................................................................................................ 34
CDT: tactieken om dissonantie te verminderen ................................................................................................ 35
CDT: Persuasie ............................................................................................................................................. 36
Conclusie CDT ................................................................................................................................................... 36
Expectancy violations theory ......................................................................................................................... 37
EVT: Non-verbaal gedrag & cue systems .......................................................................................................... 38
Typographics................................................................................................................................................ 38
EVT: proxemics ............................................................................................................................................ 38
verwachtingen sturen menselijke interactie (vorige college) ........................................................................... 39
EVT: Proxemic zones ......................................................................................................................................... 40
De theorie is ontstaan door de afstand dinges. ................................................................................................ 40
Intimate space (intieme afstand) ................................................................................................................ 40
Personal space (persoonlijke afstand) ......................................................................................................... 40
Social space (sociale afstand) ...................................................................................................................... 40
Public space (publieke afstand) ................................................................................................................... 40
EVT: assumpties I .............................................................................................................................................. 40
EVT: assumpties II ............................................................................................................................................. 41
Studie: EVT & mobieltjes (Miller-Ott & Kelly, 2015) ......................................................................................... 41
EVT: Conclusie .................................................................................................................................................. 42
,College 5: Relationele communicatie I: relatieontwikkeling ........................................................................... 42
Uncertainty Reduction Theory ....................................................................................................................... 42
URT: Assumpties ............................................................................................................................................... 43
URT: introductie................................................................................................................................................ 43
URT: fases ......................................................................................................................................................... 43
URT: Axioma’s .................................................................................................................................................. 43
URT: strategieën ............................................................................................................................................... 45
College-opdracht 1: strategieën om info te verzamelen .................................................................................. 45
URT: Toevoegingen I ......................................................................................................................................... 46
URT: Conclusie .................................................................................................................................................. 47
Social Penetration Theory .............................................................................................................................. 47
SPT: Introductie ................................................................................................................................................ 47
SPT: Self-disclosure ........................................................................................................................................... 47
SPT: Persoonlijkheid.......................................................................................................................................... 48
SPT: Fases van relatieontwikkeling................................................................................................................... 48
SPT: Fase 1 ................................................................................................................................................... 48
SPT: Fase 2 ................................................................................................................................................... 48
SPT: Fase 3 ................................................................................................................................................... 49
SPT: Fase 4 ................................................................................................................................................... 49
SPT: Fase 5 ................................................................................................................................................... 49
Uitkomsten opdracht 1 ..................................................................................................................................... 51
Besproken onderwerpen ............................................................................................................................. 51
Intimiteit van onderwerpen (bekenden) ..................................................................................................... 51
Intimiteit van onderwerpen (onbekenden) ................................................................................................. 52
College 6: Relationele communicatie II: Relatieonderhoud ............................................................................ 52
Social Exchange theory ................................................................................................................................... 52
SET: Introductie ................................................................................................................................................ 52
SET: alssumpties ............................................................................................................................................... 53
SET: Relaties evalueren (I) ................................................................................................................................ 53
SET: Should I stay or should I go? ..................................................................................................................... 54
Opdracht voor deze theorie: beroemde koppels .............................................................................................. 54
SET: Conclusie ................................................................................................................................................... 54
Relational Dialectics Theory ........................................................................................................................... 55
RDT: introductie ................................................................................................................................................ 55
RDT: Assumpties ............................................................................................................................................... 55
RDT: elementen ................................................................................................................................................ 56
RDT: basistegenstellingen vanwege interactie ................................................................................................. 56
RDT: Omgaan met dialectiek ............................................................................................................................ 57
Studie: RDT & Mobieltjes (Hall & Baym, 2011) – voorbeeld van de theorie ..................................................... 58
Bevindingen: ................................................................................................................................................ 58
, RDT: Conclusie .................................................................................................................................................. 58
Communication Privacy management ............................................................................................................ 59
CPM: Introductie............................................................................................................................................... 59
CPM: Kernprincipes .......................................................................................................................................... 59
Conclusie........................................................................................................................................................... 61
College 7: Retoriek & Reclamewerking (I): Retorica ....................................................................................... 61
Retoriek: Introductie ......................................................................................................................................... 61
Retoriek: elementen ......................................................................................................................................... 61
Retoriek: Ethos ............................................................................................................................................ 62
Retoriek: logos ............................................................................................................................................. 63
Retoriek: Pathos .......................................................................................................................................... 64
Retoriek: elementen ......................................................................................................................................... 64
Retoriek: principes (Canon) .............................................................................................................................. 64
Dramatism - Burke ......................................................................................................................................... 65
Dramatisisme: introductie ................................................................................................................................ 65
Dramatisme: identificatie ................................................................................................................................. 65
Dramatisisme: Burke’s pentad ......................................................................................................................... 66
College 8: Retoriek & Reclamewerking (II): reclame ....................................................................................... 67
Narrative Paradigm ........................................................................................................................................ 68
Retoriek: Narratieve paradigma (Fisher) .......................................................................................................... 68
Retoriek: Narrative rationality ......................................................................................................................... 69
Retoriek: wat is een goed verhaal? .................................................................................................................. 69
Retoriek: betrouwbaarheid .............................................................................................................................. 69
Reclame en sociale beïnvloeding .................................................................................................................... 70
Reclame: introductie ........................................................................................................................................ 70
Reclame: Beïnvloedingsproces I ....................................................................................................................... 71
Reclame McGuire’s extended matrix ................................................................................................................ 72
Reclame: beīnvloedingsproces II....................................................................................................................... 72
Reclame: beinvloedingsproces IV ..................................................................................................................... 76
High envolvement & thinking ...................................................................................................................... 77
Low involvement & thinking ........................................................................................................................ 77
High envolvement & feeling (emotional) .................................................................................................... 78
Low involvement & feeling (emotional) ...................................................................................................... 78
College 9: Cultivatie ....................................................................................................................................... 80
Macht van de media? ....................................................................................................................................... 80
Almacht van de media ................................................................................................................................. 80
War of worlds I ................................................................................................................................................. 81
injectienaaldtheorieën...................................................................................................................................... 81
Assumpties van injectienaaldtheorieen ...................................................................................................... 81
Inhoudsopgave
Colleges communicatietheorie ......................................................................................................................... 1
College 1: Introductiecollege ............................................................................................................................ 8
Vragen over filmpje (Cupidity - Beauty & the Geek) in college 1 ........................................................................ 8
Wat is communicatie? ........................................................................................................................................ 8
o Social .................................................................................................................................................... 9
o Proces ................................................................................................................................................. 10
o Symbols .............................................................................................................................................. 10
o Meaning (betekenis) .......................................................................................................................... 11
o Environment....................................................................................................................................... 11
o Influencing (doel/motivatie) .............................................................................................................. 12
Communicatie: kernbegrippen (samengevat) ................................................................................................. 12
Is alles communicatie? ..................................................................................................................................... 12
Opdracht 1 voor Communicatietheorie L Extended Abstract (telt 20%) ........................................................... 14
Opdracht 2: Methode-opdracht (telt 10% mee) ............................................................................................... 15
Contactgegevens (e-mail) en regels voor de cursus ........................................................................................ 15
....................................................................................................................................................................... 16
College 2: communicatiemodellen en communicatietheorie .......................................................................... 16
Communicatiemodellen ................................................................................................................................. 16
Er zijn drie modellen ......................................................................................................................................... 16
Overeenkomsten zijn de elementen van communicatie: .................................................................................. 16
1. Linear model of Communication (Shannon & Weaver) – actie ............................................................... 16
Kritiek op linear model ................................................................................................................................ 17
Waar gebruik je dit model voor? ................................................................................................................. 17
2. Interactional model (Schramm) – interactie ........................................................................................... 17
kritiek op het interactional model ............................................................................................................... 18
3. Transactional model (Barnlund) – transactie.......................................................................................... 18
Voordelen van het transactional model ...................................................................................................... 19
Echter: ......................................................................................................................................................... 19
Wat is een theorie? .......................................................................................................................................... 19
Drie paradigma’s aan een theorie .................................................................................................................. 20
Drie paradigma’s (2) ......................................................................................................................................... 21
Drie paradigma’s (3) ......................................................................................................................................... 21
Conclusie ........................................................................................................................................................ 22
Empirisme: ........................................................................................................................................................ 23
, Interpretieve benadering .................................................................................................................................. 24
Kritisch: ............................................................................................................................................................. 24
College 3: interpersoonlijke communicatie I: identiteit .................................................................................. 24
Symbolic interactionism ................................................................................................................................. 24
Social constructionism & constructivism ..................................................................................................... 25
Symbolisch interactionisme? ....................................................................................................................... 25
Drie centrale thema’s ....................................................................................................................................... 25
1. Het belang van betekenis voor menselijk gedrag (MIND) ....................................................................... 26
Mind: het vermogen symbolen te gebruiken met gedeelde betekenis ...................................................... 26
2. Het belang van het zelf-concept (Self) ..................................................................................................... 26
Self: jezelf voorstellen hoe je overkomt op anderen en op die manier je identiteit ontwikkelen .............. 27
Self .................................................................................................................................................................... 28
Het thema society........................................................................................................................................ 28
Symbolic interactionism: Maskirovka ............................................................................................................... 28
Symbolic interactionism: conclusie I ................................................................................................................. 28
College 4: Interpersoonlijke communicatie II ................................................................................................. 29
Coordinated Management of Meaning (CMM)................................................................................................ 29
De lagen van onder naar boven. .................................................................................................................. 30
CMM: Loops...................................................................................................................................................... 31
CMM: regels ................................................................................................................................................ 32
Conclusie CMM ................................................................................................................................................. 32
Cognitive Dissonance Theory (DCT) ................................................................................................................ 33
CDT: aannames ................................................................................................................................................ 34
CDT: tactieken om dissonantie te verminderen ................................................................................................ 35
CDT: Persuasie ............................................................................................................................................. 36
Conclusie CDT ................................................................................................................................................... 36
Expectancy violations theory ......................................................................................................................... 37
EVT: Non-verbaal gedrag & cue systems .......................................................................................................... 38
Typographics................................................................................................................................................ 38
EVT: proxemics ............................................................................................................................................ 38
verwachtingen sturen menselijke interactie (vorige college) ........................................................................... 39
EVT: Proxemic zones ......................................................................................................................................... 40
De theorie is ontstaan door de afstand dinges. ................................................................................................ 40
Intimate space (intieme afstand) ................................................................................................................ 40
Personal space (persoonlijke afstand) ......................................................................................................... 40
Social space (sociale afstand) ...................................................................................................................... 40
Public space (publieke afstand) ................................................................................................................... 40
EVT: assumpties I .............................................................................................................................................. 40
EVT: assumpties II ............................................................................................................................................. 41
Studie: EVT & mobieltjes (Miller-Ott & Kelly, 2015) ......................................................................................... 41
EVT: Conclusie .................................................................................................................................................. 42
,College 5: Relationele communicatie I: relatieontwikkeling ........................................................................... 42
Uncertainty Reduction Theory ....................................................................................................................... 42
URT: Assumpties ............................................................................................................................................... 43
URT: introductie................................................................................................................................................ 43
URT: fases ......................................................................................................................................................... 43
URT: Axioma’s .................................................................................................................................................. 43
URT: strategieën ............................................................................................................................................... 45
College-opdracht 1: strategieën om info te verzamelen .................................................................................. 45
URT: Toevoegingen I ......................................................................................................................................... 46
URT: Conclusie .................................................................................................................................................. 47
Social Penetration Theory .............................................................................................................................. 47
SPT: Introductie ................................................................................................................................................ 47
SPT: Self-disclosure ........................................................................................................................................... 47
SPT: Persoonlijkheid.......................................................................................................................................... 48
SPT: Fases van relatieontwikkeling................................................................................................................... 48
SPT: Fase 1 ................................................................................................................................................... 48
SPT: Fase 2 ................................................................................................................................................... 48
SPT: Fase 3 ................................................................................................................................................... 49
SPT: Fase 4 ................................................................................................................................................... 49
SPT: Fase 5 ................................................................................................................................................... 49
Uitkomsten opdracht 1 ..................................................................................................................................... 51
Besproken onderwerpen ............................................................................................................................. 51
Intimiteit van onderwerpen (bekenden) ..................................................................................................... 51
Intimiteit van onderwerpen (onbekenden) ................................................................................................. 52
College 6: Relationele communicatie II: Relatieonderhoud ............................................................................ 52
Social Exchange theory ................................................................................................................................... 52
SET: Introductie ................................................................................................................................................ 52
SET: alssumpties ............................................................................................................................................... 53
SET: Relaties evalueren (I) ................................................................................................................................ 53
SET: Should I stay or should I go? ..................................................................................................................... 54
Opdracht voor deze theorie: beroemde koppels .............................................................................................. 54
SET: Conclusie ................................................................................................................................................... 54
Relational Dialectics Theory ........................................................................................................................... 55
RDT: introductie ................................................................................................................................................ 55
RDT: Assumpties ............................................................................................................................................... 55
RDT: elementen ................................................................................................................................................ 56
RDT: basistegenstellingen vanwege interactie ................................................................................................. 56
RDT: Omgaan met dialectiek ............................................................................................................................ 57
Studie: RDT & Mobieltjes (Hall & Baym, 2011) – voorbeeld van de theorie ..................................................... 58
Bevindingen: ................................................................................................................................................ 58
, RDT: Conclusie .................................................................................................................................................. 58
Communication Privacy management ............................................................................................................ 59
CPM: Introductie............................................................................................................................................... 59
CPM: Kernprincipes .......................................................................................................................................... 59
Conclusie........................................................................................................................................................... 61
College 7: Retoriek & Reclamewerking (I): Retorica ....................................................................................... 61
Retoriek: Introductie ......................................................................................................................................... 61
Retoriek: elementen ......................................................................................................................................... 61
Retoriek: Ethos ............................................................................................................................................ 62
Retoriek: logos ............................................................................................................................................. 63
Retoriek: Pathos .......................................................................................................................................... 64
Retoriek: elementen ......................................................................................................................................... 64
Retoriek: principes (Canon) .............................................................................................................................. 64
Dramatism - Burke ......................................................................................................................................... 65
Dramatisisme: introductie ................................................................................................................................ 65
Dramatisme: identificatie ................................................................................................................................. 65
Dramatisisme: Burke’s pentad ......................................................................................................................... 66
College 8: Retoriek & Reclamewerking (II): reclame ....................................................................................... 67
Narrative Paradigm ........................................................................................................................................ 68
Retoriek: Narratieve paradigma (Fisher) .......................................................................................................... 68
Retoriek: Narrative rationality ......................................................................................................................... 69
Retoriek: wat is een goed verhaal? .................................................................................................................. 69
Retoriek: betrouwbaarheid .............................................................................................................................. 69
Reclame en sociale beïnvloeding .................................................................................................................... 70
Reclame: introductie ........................................................................................................................................ 70
Reclame: Beïnvloedingsproces I ....................................................................................................................... 71
Reclame McGuire’s extended matrix ................................................................................................................ 72
Reclame: beīnvloedingsproces II....................................................................................................................... 72
Reclame: beinvloedingsproces IV ..................................................................................................................... 76
High envolvement & thinking ...................................................................................................................... 77
Low involvement & thinking ........................................................................................................................ 77
High envolvement & feeling (emotional) .................................................................................................... 78
Low involvement & feeling (emotional) ...................................................................................................... 78
College 9: Cultivatie ....................................................................................................................................... 80
Macht van de media? ....................................................................................................................................... 80
Almacht van de media ................................................................................................................................. 80
War of worlds I ................................................................................................................................................. 81
injectienaaldtheorieën...................................................................................................................................... 81
Assumpties van injectienaaldtheorieen ...................................................................................................... 81
