MNM2604_Innovation in the Supply Chain through Relationship management

MNM2604_Innovation in the Supply Chain through Relationship management Global competition: More companies that are in the same market increased in South Africa, and some were global companies hence increased competition. AAf had to compete with these global competitors from other countries which came with competitive cheaper prices on the same product. Through globalisation, SA client firms can source products and services on a global scale and are not confined only to the SA products or companies therefore increasing competition. We know China has become the most global competitor in SA with cheaper prices on products.  AAf must consider importing Adhesive products from China and other global countries that supply reasonable prices, but to ensure not to compromise on quality to sustain the business.  They will have to increase quantity on their product so that they do not run out of stock when demand is more.  They must consider exporting some of their products to other countries like Zimbabwe and increase their market share and client base to maintain and sustain their business.