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Class notes Public Diplomacy

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Gastrodiplomacy builds on food as a common dimension of the lives and cultures of all people.

Institution
Course

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Gastro Diplomacy is
considered as a part of
the Public Diplomacy.
But it doesn’t mean that
The act of Winning hearts and Minds through stomachs PD using food always
(Rockower 2012) directly as a GD. It
should be a certain
A part of Public Diplomacy to increase the nations brand using expected outcomes
food (Pham 2013) either by the
government or not.




Individual Level :

a. People-to-People Relationship; this is a lower level than the
mutual understanding. This level just engaging and an early start
before go to mutual understanding
b. Mutual Understanding; it’s way deeper. Which could create a
tolerance, knowledge of understanding upon each other.

Government Level :

a. Increase the trade number of spices and food; e.g, there are lot
of chinese restaurant and they try to keep the taste of the
food really like as original as possible. To do that, they have to
take the real/fresh ingredients that was made in certain places,
like Sumatra coffee.
b. Increase the Number of Tourist; whenever someone go to a
certain palces, food are the easiest one. So this is very good
opportunity for the government to the development of tourism.



Private Sector doesn’t
have a similar goals to
Government give a mutual
understanding, but its
They have an interest on GD to help the economy from export, aims to sell their own
import, increase of tourists, and so on. They create a program and food/products.
encourage the development a lot of restaurant/sponsored. It doesn’t
directly came from ministry, but it came from economic creative
which aims to promote GD.

, Individual

GD focusing on how people-to-people relations could be enhanced
and mutual understanding. In this case, a celebrity chef like Gordon
Ramsay or William Wongso have a huge influence on the development
of GD. When the Ramsay came to Sumatra and learn to cook
Sumatra’s food, he also can promote it to other people.


Community (NGO)

Community is the key factors and the driver (diaspora) for GD.
Community can separated into 2;

1. In domestic level; e.g, Indonesian Gastronomy Associations
2. External level; e,g. Diaspora community. Without that
community, there will be no one who will start to eat their own
foods. This is a person who living abroad but still maintain
their identity. When they miss Indonesian food, they have to
cook or maybe buy the close one. The spirit in making the
diaspora community is they want Indonesian food to be
enjoyed by the locals. So, diaspora is an important role in the
spread of GD. Without a strong diaspora community, it’s
almost impossible to have a strong GD in other nations.
Government can do that but not all time, maybe just one time
in 2 months and the individual has a limited budget.


Culinary Diplomacy
and GD quite
different. Can
Food Diplomacy: Assistance towards other someone do Culinary
Culinary Diplomacy: country in the form of Food usually for Diplomacy while also
Effort to increase disaster relief. doing GD? it’s quite
bilateral relations difficult because
between countries It’s for disaster relief or poverty alleviations
Culinary Diplomacy
through dinner program. The difference in government
doesn’t really aim to
reception. perspective, in Culinary Diplomacy is just to
create a mutual
make their guest to be happy and make every understanding/people-
There will be like head business will be as good as usual. But, in Food to-people relations, it
of state visit another Diplomacy is to help or more to humanitarian just to make people
and food tasting. orientations, it doesn’t really try to make happy.
people happy.

Gastro Diplomacy: More on grassroot level to individual level and
above.

GD want to give the idea of the taste, the philosophy and understanding how
people can make their own food. GD is more specific, so not all things that using
food relate to the GD.

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Uploaded on
October 30, 2021
Number of pages
5
Written in
2020/2021
Type
Class notes
Professor(s)
Anggara raharyo
Contains
Public diplomacy

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