Human Resource Management
Chapter 1: Strategic Human Resource Management: An Overview
Multiple-Choice Questions
1) The firm's corporate image or culture that attracts and retains ideal employees is best known
as .
A) job branding
B) brand culture
C) HR branding
D) employer branding
Answer: D
Explanation: D) Employer branding is the firm's corporate image or culture created to attract
and retain the type of employees the firm is seeking. Through employer branding, people get to
know what the company stands for, the people it hires, the fit between jobs and people, and the
results it recognizes and rewards.
Diff: 1 Page Ref: 2
Chapter: 1
Skill: Concept
LO: 1
2) The primary purpose of employer branding is to .
A) promote employee benefits
B) sell consumer products
C) attract quality employees
D) encourage media mentions
Answer: C
Explanation: C) Employer branding is the firm's corporate image or culture created to attract and
retain the type of employees the firm is seeking. Through employer branding, people get to know
what the company stands for, the people it hires, the fit between jobs and people, and the results
it recognizes and rewards.
Diff: 3 Page Ref: 3
Chapter: 1
Skill: Concept
LO: 1
,3) What embodies the values and standards that guide people's behavior?
A) societal trends
B) employer brands
C) organizational policies
D) corporate mission statements
Answer: B
Explanation: B) An employer brand embodies the values and standards that guide people's
behavior. Through employer branding, people get to know what the company stands for, the
people it hires, the fit between jobs and people, and the results it recognizes and rewards.
Diff: 2 Page Ref: 2
Chapter: 1
Skill: Concept
LO: 1
4) Listed below are various employer brands. Which of these brands would most likely be a
detriment to recruitment?
A) "We're a fun place to work."
B) "We have a passionate culture."
C) "We have a strong team feeling here."
D) "We don't push you to your maximum."
Answer: D
Explanation: D) An employer's brand is known for such things as, "it's fun to work at this
company," "we have a passionate and intelligent culture," or "there is a strong team feeling here."
These employer brands are quite important in getting the highest-quality applicants to join the
firm. Being recognized as a great place to work is a strategy that makes a difference in
recruitment, and not challenging people to meet their potential would likely be detrimental.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Application
LO: 1
5) Being on which list of "100 best" is so desirable that some organizations try to change their
culture and philosophies to get on the list?
A) Working Mother list of 100 best companies
B) Fortune magazine's 100 Best Companies to Work For
C) Business Ethics magazine list of 100 Best Corporate Citizens
D) Computerworld list of Best Places to Work
Answer: B
Explanation: B) Achieving acknowledgment by an external source is a good way for a brand to
be recognized. Being listed on Fortune magazine's 100 Best Companies to Work For is so
desirable that some organizations try to change their culture and philosophies to get on the list.
Inclusion on another magazine's list is less helpful than being on Fortune's.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Concept
LO: 1
,6) Avid Technology, Inc. was recently included on BusinessWeek's list of 100 best small
companies. Which HR function will most significantly be affected by this achievement?
A) performance appraisal
B) safety and health
C) recruitment
D) research
Answer: C
Explanation: C) Achieving acknowledgment by an external source is a good way for a brand to
be recognized. Being listed on BusinessWeek's list of 100 Best Small Companies will most likely
assist in the company's recruitment and retention programs.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Application
LO: 2
7) The utilization of individuals to achieve organizational objectives is known as .
A) human resource leadership
B) human resource management
C) human resource staffing
D) human resource planning
Answer: B
Explanation: B) Human resource management (HRM) is the utilization of individuals to achieve
organizational objectives. Basically, all managers get things done through the efforts of others.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 1
8) How many functional areas are associated with human resource management?
A) 3
B) 5
C) 7
D) 9
Answer: B
Explanation: B) People who are engaged in the management of human resources develop and
work through an integrated HRM system. Five functional areas are associated with effective
HRM: staffing, human resource development, compensation, safety and health, and employee
and labor relations.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
, 9) Lauren is an HR manager at a marketing firm. Which of the following functions is LEAST
likely to be an aspect of Lauren's job?
A) staffing
B) employee safety
C) product testing
D) employee and labor relations
Answer: C
Explanation: C) Five functional areas are associated with effective HRM: staffing, human
resource development, compensation, safety and health, and employee and labor relations.
Product testing is not an area of HRM.
Diff: 2 Page Ref: 4
Chapter: 1
Skill: Application
LO: 2
10) Which term refers to the process through which an organization ensures that it always has the
proper number of employees with the appropriate skills in the right jobs, at the right time, to
achieve organizational objectives?
A) staffing
B) recruitment
C) selection
D) HR planning
Answer: A
Explanation: A) Staffing is the process through which an organization ensures that it always has
the proper number of employees with the appropriate skills in the right jobs, at the right time, to
achieve organizational objectives. Staffing involves job analysis, human resource planning,
recruitment, and selection.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
11) According to a recent survey of 1,400 CFOs, the top business concern among executives is
.
A) maintaining adequate technology
B) meeting financial goals
C) finding skilled staff
D) training workers
Answer: C
Explanation: C) Robert Half Management Resources recently surveyed 1,400 CFOs and the top
business concern among these executives was finding skilled staff. Staffing involves job
analysis, human resource planning, recruitment, and selection.
Diff: 2 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
Chapter 1: Strategic Human Resource Management: An Overview
Multiple-Choice Questions
1) The firm's corporate image or culture that attracts and retains ideal employees is best known
as .
A) job branding
B) brand culture
C) HR branding
D) employer branding
Answer: D
Explanation: D) Employer branding is the firm's corporate image or culture created to attract
and retain the type of employees the firm is seeking. Through employer branding, people get to
know what the company stands for, the people it hires, the fit between jobs and people, and the
results it recognizes and rewards.
Diff: 1 Page Ref: 2
Chapter: 1
Skill: Concept
LO: 1
2) The primary purpose of employer branding is to .
A) promote employee benefits
B) sell consumer products
C) attract quality employees
D) encourage media mentions
Answer: C
Explanation: C) Employer branding is the firm's corporate image or culture created to attract and
retain the type of employees the firm is seeking. Through employer branding, people get to know
what the company stands for, the people it hires, the fit between jobs and people, and the results
it recognizes and rewards.
Diff: 3 Page Ref: 3
Chapter: 1
Skill: Concept
LO: 1
,3) What embodies the values and standards that guide people's behavior?
A) societal trends
B) employer brands
C) organizational policies
D) corporate mission statements
Answer: B
Explanation: B) An employer brand embodies the values and standards that guide people's
behavior. Through employer branding, people get to know what the company stands for, the
people it hires, the fit between jobs and people, and the results it recognizes and rewards.
Diff: 2 Page Ref: 2
Chapter: 1
Skill: Concept
LO: 1
4) Listed below are various employer brands. Which of these brands would most likely be a
detriment to recruitment?
A) "We're a fun place to work."
B) "We have a passionate culture."
C) "We have a strong team feeling here."
D) "We don't push you to your maximum."
Answer: D
Explanation: D) An employer's brand is known for such things as, "it's fun to work at this
company," "we have a passionate and intelligent culture," or "there is a strong team feeling here."
These employer brands are quite important in getting the highest-quality applicants to join the
firm. Being recognized as a great place to work is a strategy that makes a difference in
recruitment, and not challenging people to meet their potential would likely be detrimental.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Application
LO: 1
5) Being on which list of "100 best" is so desirable that some organizations try to change their
culture and philosophies to get on the list?
A) Working Mother list of 100 best companies
B) Fortune magazine's 100 Best Companies to Work For
C) Business Ethics magazine list of 100 Best Corporate Citizens
D) Computerworld list of Best Places to Work
Answer: B
Explanation: B) Achieving acknowledgment by an external source is a good way for a brand to
be recognized. Being listed on Fortune magazine's 100 Best Companies to Work For is so
desirable that some organizations try to change their culture and philosophies to get on the list.
Inclusion on another magazine's list is less helpful than being on Fortune's.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Concept
LO: 1
,6) Avid Technology, Inc. was recently included on BusinessWeek's list of 100 best small
companies. Which HR function will most significantly be affected by this achievement?
A) performance appraisal
B) safety and health
C) recruitment
D) research
Answer: C
Explanation: C) Achieving acknowledgment by an external source is a good way for a brand to
be recognized. Being listed on BusinessWeek's list of 100 Best Small Companies will most likely
assist in the company's recruitment and retention programs.
Diff: 2 Page Ref: 3
Chapter: 1
Skill: Application
LO: 2
7) The utilization of individuals to achieve organizational objectives is known as .
A) human resource leadership
B) human resource management
C) human resource staffing
D) human resource planning
Answer: B
Explanation: B) Human resource management (HRM) is the utilization of individuals to achieve
organizational objectives. Basically, all managers get things done through the efforts of others.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 1
8) How many functional areas are associated with human resource management?
A) 3
B) 5
C) 7
D) 9
Answer: B
Explanation: B) People who are engaged in the management of human resources develop and
work through an integrated HRM system. Five functional areas are associated with effective
HRM: staffing, human resource development, compensation, safety and health, and employee
and labor relations.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
, 9) Lauren is an HR manager at a marketing firm. Which of the following functions is LEAST
likely to be an aspect of Lauren's job?
A) staffing
B) employee safety
C) product testing
D) employee and labor relations
Answer: C
Explanation: C) Five functional areas are associated with effective HRM: staffing, human
resource development, compensation, safety and health, and employee and labor relations.
Product testing is not an area of HRM.
Diff: 2 Page Ref: 4
Chapter: 1
Skill: Application
LO: 2
10) Which term refers to the process through which an organization ensures that it always has the
proper number of employees with the appropriate skills in the right jobs, at the right time, to
achieve organizational objectives?
A) staffing
B) recruitment
C) selection
D) HR planning
Answer: A
Explanation: A) Staffing is the process through which an organization ensures that it always has
the proper number of employees with the appropriate skills in the right jobs, at the right time, to
achieve organizational objectives. Staffing involves job analysis, human resource planning,
recruitment, and selection.
Diff: 1 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
11) According to a recent survey of 1,400 CFOs, the top business concern among executives is
.
A) maintaining adequate technology
B) meeting financial goals
C) finding skilled staff
D) training workers
Answer: C
Explanation: C) Robert Half Management Resources recently surveyed 1,400 CFOs and the top
business concern among these executives was finding skilled staff. Staffing involves job
analysis, human resource planning, recruitment, and selection.
Diff: 2 Page Ref: 4
Chapter: 1
Skill: Concept
LO: 2
