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Thesis

A Study on customer satisfaction towards Royal Enfield Bikes.

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A study on customer satisfaction towards Royal Enfield bikes. This project includes the History of Royal Enfield Bikes, Customer satisfaction, Brand value, Marketing and Sales, SWOT analysis, pros and cons.

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A STUDY ON CUSTOMER SATISFACTION TOWARDS ROYAL
ENFIELD BIKES WITH SPECIAL REFERENCE TO COIMBATORE



It has been submitted in partial fulfilment for the award of the degree of

BACHELOR OF BUSINESS ADMINISTRATION WITH COMPUTER
APPLICATIONS



Submitted by

RANJITH. M

(Reg.No.17BBA007)



Under the guidance of

MS.T.R.INDUJI MBA.,(Ph.d).,

Assistant Professor, Department of Management




RATHINAM COLLEGE OF ARTS AND SCIENCE
(AUTONOMOUS)
(Affiliated to Bharathiar University, Accredited by NAAC, Approved by

AICTE AND ISO 9001:2008 Certified)

Eachanari, Coimbatore -641021.

,FEBRUARY – 2020




CERTIFICATE

, CERTIFICATE
This is the project report done on A STUDY ON CUSTOMER SATISFACTION

TOWARDS ROYAL ENFIELD BIKES WITH SPECIAL REFERENCE TO

COIMBATORE submitted to Rathinam College of Arts & Science (Autonomous), in

partial fulfilment of the requirements for the award of the degree of Bachelor Of Business

Administration with Computer Application is a record of original project work done by

RANJITH. M (Reg.No.17BBA007) during the period 2017-2018 of his study in the

Department of Management, at Rathinam College of Arts & Science (Autonomous) under

my supervision and guidance




Place:

Date:

..........................................

Signature of the Guide




Counter Signed by




............................................................... .........................................

Signature of the Head of the Department Signature of the Principal




Viva - Voce Examination Held No .............................................

, Internal examiner External examiner

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Uploaded on
February 5, 2022
Number of pages
91
Written in
2019/2020
Type
THESIS
Supervisor(s)
Induji
Year
Unknown

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