Chapter 4 - Product and Service Design
True/False
1. Global teams provide diversity while eliminating conflicts and miscommunication.
Answer: False
2. A ‘House of Quality’ is achieved when no department in a single location has more
than 15% rejects.
Answer: False
3. Concurrent Engineering is another term for sequential development.
Answer: False
4. One of the main advantages of standardization is that it increases the potential
variety of products.
Answer: False
5. A disadvantage of standardization is the possibility of standardizing designs too
early, which may make it difficult to modify in the future.
Answer: True
6. Reducing consumer choices makes service more efficient.
Answer: True
7. Modular design increases costs of purchasing and controlling inventory compared
to non-modular.
Answer: False
8. Product failures can be easier to remedy with modular design.
Answer: True
9. One motivation for an organization to redesign its product or service is to avoid the
alternative of downsizing the organization.
Answer: True
10. A major benefit of Computer Aided Design (CAD) is the increased productivity of
designers.
Answer: True
1
, 11. Most of the time what is called product or service design is actually a redesign of
an existing product or service.
Answer: True
12. A service blueprint is quite similar to an architectural drawing.
Answer: True
13. The process of dismantling and inspecting a competitor's product to discover
product improvement is called benchmarking.
Answer: False
14. To save money, it is essential that designers revise the production capabilities to
meet the requirements of the new products.
Answer: False
15. Applied research has the objective of achieving commercial applications for new
ideas.
Answer: True
16. Basic research is done with the expectation that discoveries will have near-term
commercial application.
Answer: False
17. "Design for operations" takes into account the capabilities of the organization to
produce or deliver a given product or service.
Answer: True
18. Consumers tend to resist purchasing products containing recycled materials.
Answer: False
19. "Concurrent engineering" brings people concerned with manufacturing into the
design phase earlier than in the "over-the-wall" approach.
Answer: True
20. "Concurrent engineering" means that at least two engineers are involved in
product design at the same time.
Answer: False
21. One approach to extending a products life cycle is to promote alternate uses of
the product.
2
True/False
1. Global teams provide diversity while eliminating conflicts and miscommunication.
Answer: False
2. A ‘House of Quality’ is achieved when no department in a single location has more
than 15% rejects.
Answer: False
3. Concurrent Engineering is another term for sequential development.
Answer: False
4. One of the main advantages of standardization is that it increases the potential
variety of products.
Answer: False
5. A disadvantage of standardization is the possibility of standardizing designs too
early, which may make it difficult to modify in the future.
Answer: True
6. Reducing consumer choices makes service more efficient.
Answer: True
7. Modular design increases costs of purchasing and controlling inventory compared
to non-modular.
Answer: False
8. Product failures can be easier to remedy with modular design.
Answer: True
9. One motivation for an organization to redesign its product or service is to avoid the
alternative of downsizing the organization.
Answer: True
10. A major benefit of Computer Aided Design (CAD) is the increased productivity of
designers.
Answer: True
1
, 11. Most of the time what is called product or service design is actually a redesign of
an existing product or service.
Answer: True
12. A service blueprint is quite similar to an architectural drawing.
Answer: True
13. The process of dismantling and inspecting a competitor's product to discover
product improvement is called benchmarking.
Answer: False
14. To save money, it is essential that designers revise the production capabilities to
meet the requirements of the new products.
Answer: False
15. Applied research has the objective of achieving commercial applications for new
ideas.
Answer: True
16. Basic research is done with the expectation that discoveries will have near-term
commercial application.
Answer: False
17. "Design for operations" takes into account the capabilities of the organization to
produce or deliver a given product or service.
Answer: True
18. Consumers tend to resist purchasing products containing recycled materials.
Answer: False
19. "Concurrent engineering" brings people concerned with manufacturing into the
design phase earlier than in the "over-the-wall" approach.
Answer: True
20. "Concurrent engineering" means that at least two engineers are involved in
product design at the same time.
Answer: False
21. One approach to extending a products life cycle is to promote alternate uses of
the product.
2
