Week 2
Week 2 Discussion Thread 2: Financial Performance
Why it is important to know the scope of business being reviewed when using
financial statements.
When it comes to knowing what you are looking at- having full understanding into what the data
presented means- what the bottom line represents- etc. The first thing is the accounting methods
that are being used-specific language or unfamiliar terms you must familiarize yourself with-
specific to the information and business that you are reviewing.
With this specific topic here is ways in which I thought I would proceed in a similar situation- as
if I were reviewing financial statements of a company I was just hired on with, etc.
I would begin making sure I had full understanding of all I could- a 360-degree view. I would
ask myself, and then others if needed: what is the business? Main objective/values? How are
profits/revenues earned/generated? Is it profits/revenue or income? How is the revenue handled?
Is there internal/external controls in place- what’s the checks and balances? What is the
revenue/liability ratio? Is there any risks involved or is this a safe and established “gamble?” Is
there potential growth/vision of growth? Is the company established and trusted in the market?
What are the management abilities/visions/styles? Could the company survive a market surge or
any set back in profit/sales/services, etc.? If such occurred is there any strategies or known
procedures in place? What is the competition/market? What strategies are implemented when it
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