TESLA
Strategy Formulation and Implementation
Name:
BUSI 400 – DO4
Professor Suzanne
Stem 16, 2022
Liberty University
, Strategic Plan for Tesla Inc.
Tesla Motors is a global company that designs, produces and markets, a variety of
products such as electric vehicles and solar panels. It is the only company selling zero-
emission sports cars as of now in mass production (as opposed to concept vehicles or
prototypes). “Tesla is credited with pressuring legacy automakers to accelerate plans for all-
electric vehicles, but Musk and his company also have been ahead of the curve on other
technologies, such as over-the-air software updates and localized production of battery cells.”
(Michael Wayland, 2021)
Vision
Tesla’s vision is to “create the most compelling car company of the 21st century by driving the
world’s transition to electric vehicles,” ambition is to form independent businesses that are
operated without any conventional framework. Modernization together with opportunities
represent the very foundation of the company going beyond current boundaries.
Mission
“Tesla’s mission is to accelerate the world’s transition to sustainable energy.”
Values of the Organization
“Tesla’s core values revolve around always improving their technology without sacrificing and
Strategy Formulation and Implementation
Name:
BUSI 400 – DO4
Professor Suzanne
Stem 16, 2022
Liberty University
, Strategic Plan for Tesla Inc.
Tesla Motors is a global company that designs, produces and markets, a variety of
products such as electric vehicles and solar panels. It is the only company selling zero-
emission sports cars as of now in mass production (as opposed to concept vehicles or
prototypes). “Tesla is credited with pressuring legacy automakers to accelerate plans for all-
electric vehicles, but Musk and his company also have been ahead of the curve on other
technologies, such as over-the-air software updates and localized production of battery cells.”
(Michael Wayland, 2021)
Vision
Tesla’s vision is to “create the most compelling car company of the 21st century by driving the
world’s transition to electric vehicles,” ambition is to form independent businesses that are
operated without any conventional framework. Modernization together with opportunities
represent the very foundation of the company going beyond current boundaries.
Mission
“Tesla’s mission is to accelerate the world’s transition to sustainable energy.”
Values of the Organization
“Tesla’s core values revolve around always improving their technology without sacrificing and
