Republic of the Philippines
Province of Cotabato
MUNICIPALITY OF MAKILALA
MAKILALA INSTITUTE OF SCIENCE AND TECHNOLOGY
Makilala, Cotabato
ENTREPRENEURSHIP DEPARTMENT
BUSINESS PLAN PREPARATION
(COURSES)
Course number: BPP Instructor: Czarina T. Cheribias LPT, MBA
Course Title or description: Business Plan Preparation` Cellphone number: 09055831784
Credit Units: 3
Module No. 1
Duration: 1month
I. Learning Outcome
At the end of this module you will be able to:
1. explain the guidelines of the Business Plan
2. discuss the importance of business plan in putting up a business
3. discuss the section 1 of the business plan
II. TOPIC/SUBJECT MATTER:
In this module you will learn the following lessons:
1. What is Business Planning(Preparation and use)
2. Importance of Business Planning
3. Busines Plan Guidelines
4. Section 1 of the Business Plan(business description to products and services)
III. Reference
Bobrow, Edwin E. Pioneering New Products: A Market Survival Guide. Homewood, IL: Dow Jones-
Irwin, 1987.
Breen, George, and A. B. Blankenship. Do-It-Yourself Marketing Research. New York: McGraw-Hill,
1982.
Clifford, Denis, and Ralph Warner. The Partnership Book. Berkeley: Nolo Press, 1989.
Goldstein, Harvey. Up Your Cash Flow. Los Angeles: Granville Publications, 1986.
Husch, Tony, and Linda Foust. That's a Great Idea. Oakland, CA: Gravity Press, 1986.
Lavin, Michael R. Business Information: How to Find it, How to Use it. Phoenix, AZ: Oryx Press, 1987.
, Barringer, R. B. 2015, Preparing Effective Business Plan, an Entrepreneurial Approach, Second Edi-
tion, Oklahoma State University
IV. Lesson Content:
Introduction
The business plan should be an integral part of the management and oversight of a financial
(institution). It should establish the institution’s goals and objectives. It is a written summary of how the
business will organize its resources to meet its goals and how the institution will measure progress. The
business plan should be a comprehensive plan, which is the result of in-depth planning by the institution’s
organizers and management. It should realistically forecast market demand, customer base, competition, and
economic conditions. The plan must reflect sound banking principles and demonstrate realistic assessment of
risk in light of economic and competitive conditions in the market to be served. An institution with a special
purpose or focus (for example, credit card, trust only, cash management, or bankers’ bank) should address this
special or unique feature in detail in the appropriate sections of the plan. The business plan should cover three
years and provide detailed explanations of actions that are proposed to accomplish the primary functions of the
institution. The description should provide enough detail to demonstrate that the institution has a reasonable
chance for success, will operate in a safe and sound manner, and will have adequate capital to support the risk
profile. A Business Plan helps you evaluate the feasibility of a new business idea in an objective, critical, and
unemotional way.
There are two main purposes for writing a business plan. The first, and most important, is to serve as a guide
during the life of your business. It is the blueprint of your business and will serve to keep you on the right track.
To be of value, your plan must be kept current. If you spend the time to plan ahead, many pitfalls will be
avoided and needless frustrations will be eliminated. Second, the business plan is a requirement if you are
planning to seek loan funds. It will provide potential lenders with detailed information on all aspects of the
company's past and current operations and provide future projections. The text of a business plan must be
concise and yet must contain as much information as possible. This sounds like a contradiction, but you can
solve this dilemma by using the Key Word approach. Write the following key words on a card and keep it in
front of you while writing:
Who What Where When Why How How Much
There is no set length to a business plan. The average length seems to be 30 to 40 pages, including the
supporting documents section. Break the plan down into sections. Set up blocks of time for work with target
dates for completion. You may find it effective to spend two evenings per week at the library where the
reference materials needed will be close at hand. It takes discipline, time and privacy to write an effective
business plan.
• Marketing – Is there a market? How much can you sell?
• Management – Does the management team have the skill?
• Financial – Can the business make a profit?
It provides an operating plan to assist you in running the business and improves your probability of success.
• Identify opportunities and avoid mistakes
• Develop production, administrative, and marketing plans
Province of Cotabato
MUNICIPALITY OF MAKILALA
MAKILALA INSTITUTE OF SCIENCE AND TECHNOLOGY
Makilala, Cotabato
ENTREPRENEURSHIP DEPARTMENT
BUSINESS PLAN PREPARATION
(COURSES)
Course number: BPP Instructor: Czarina T. Cheribias LPT, MBA
Course Title or description: Business Plan Preparation` Cellphone number: 09055831784
Credit Units: 3
Module No. 1
Duration: 1month
I. Learning Outcome
At the end of this module you will be able to:
1. explain the guidelines of the Business Plan
2. discuss the importance of business plan in putting up a business
3. discuss the section 1 of the business plan
II. TOPIC/SUBJECT MATTER:
In this module you will learn the following lessons:
1. What is Business Planning(Preparation and use)
2. Importance of Business Planning
3. Busines Plan Guidelines
4. Section 1 of the Business Plan(business description to products and services)
III. Reference
Bobrow, Edwin E. Pioneering New Products: A Market Survival Guide. Homewood, IL: Dow Jones-
Irwin, 1987.
Breen, George, and A. B. Blankenship. Do-It-Yourself Marketing Research. New York: McGraw-Hill,
1982.
Clifford, Denis, and Ralph Warner. The Partnership Book. Berkeley: Nolo Press, 1989.
Goldstein, Harvey. Up Your Cash Flow. Los Angeles: Granville Publications, 1986.
Husch, Tony, and Linda Foust. That's a Great Idea. Oakland, CA: Gravity Press, 1986.
Lavin, Michael R. Business Information: How to Find it, How to Use it. Phoenix, AZ: Oryx Press, 1987.
, Barringer, R. B. 2015, Preparing Effective Business Plan, an Entrepreneurial Approach, Second Edi-
tion, Oklahoma State University
IV. Lesson Content:
Introduction
The business plan should be an integral part of the management and oversight of a financial
(institution). It should establish the institution’s goals and objectives. It is a written summary of how the
business will organize its resources to meet its goals and how the institution will measure progress. The
business plan should be a comprehensive plan, which is the result of in-depth planning by the institution’s
organizers and management. It should realistically forecast market demand, customer base, competition, and
economic conditions. The plan must reflect sound banking principles and demonstrate realistic assessment of
risk in light of economic and competitive conditions in the market to be served. An institution with a special
purpose or focus (for example, credit card, trust only, cash management, or bankers’ bank) should address this
special or unique feature in detail in the appropriate sections of the plan. The business plan should cover three
years and provide detailed explanations of actions that are proposed to accomplish the primary functions of the
institution. The description should provide enough detail to demonstrate that the institution has a reasonable
chance for success, will operate in a safe and sound manner, and will have adequate capital to support the risk
profile. A Business Plan helps you evaluate the feasibility of a new business idea in an objective, critical, and
unemotional way.
There are two main purposes for writing a business plan. The first, and most important, is to serve as a guide
during the life of your business. It is the blueprint of your business and will serve to keep you on the right track.
To be of value, your plan must be kept current. If you spend the time to plan ahead, many pitfalls will be
avoided and needless frustrations will be eliminated. Second, the business plan is a requirement if you are
planning to seek loan funds. It will provide potential lenders with detailed information on all aspects of the
company's past and current operations and provide future projections. The text of a business plan must be
concise and yet must contain as much information as possible. This sounds like a contradiction, but you can
solve this dilemma by using the Key Word approach. Write the following key words on a card and keep it in
front of you while writing:
Who What Where When Why How How Much
There is no set length to a business plan. The average length seems to be 30 to 40 pages, including the
supporting documents section. Break the plan down into sections. Set up blocks of time for work with target
dates for completion. You may find it effective to spend two evenings per week at the library where the
reference materials needed will be close at hand. It takes discipline, time and privacy to write an effective
business plan.
• Marketing – Is there a market? How much can you sell?
• Management – Does the management team have the skill?
• Financial – Can the business make a profit?
It provides an operating plan to assist you in running the business and improves your probability of success.
• Identify opportunities and avoid mistakes
• Develop production, administrative, and marketing plans
