VISUAL COMMUNICATION ALL MILESTONE

VISUAL COMMUNICATION ALL MILESTONE




You passed thisMilestone 1
13 questions were answered correctly.
12 questions were answered incorrectly.
1 question was skipped. These were marked incorrect.
1

Which characteristic is a component of the line element in visual
design?


Length

Volume

Balance

Shape
RATIONALE
Line is an element of visual design defined by length and direction.
CONCEPT
Line
2

Why is proximity a valuable design principle?


It can enhance viewers' perception of grayscale and unity in a design.

It can influence and guide how viewers perceive and navigate a design.

It can help to establish whether an element is the foreground or background.
RATIONALE
Proximity is a valuable design principle because it can influence and guide
how viewers perceive and navigate a design. The distance between
elements often provides a visual pathway, similar to leaving a trail of
crumbs, which helps guide viewers through the design.
CONCEPT

, Proximity
3

The part of the retina that processes color is called which of the
following?


Cone

Rod

Visual cortex

Optic nerve
RATIONALE
Rods are the long, thin light-sensitive parts of the retina that process night
vision, while the optic nerve is the tissue connecting the retina to the visual
cortex in the back of the brain.
CONCEPT
How We See
4

Which one of the following characteristics is NOT related to shape?


Width and height

Potential to be curvy

Identifiable boundary

Three-dimensional
RATIONALE
A shape has an identifiable boundary, the dimensions of width and height
and can even have curvy lines. What a shape does not have is the third-
dimension of depth.
CONCEPT
Shape

, 5

Which term is paired correctly with its definition?


Gradient
The ratio of light to dark in an image

Value
The level of color saturation in an image

Chiaroscuro
The subtle use of gradation to create dramatic value
RATIONALE
The correct answer is "Chiaroscuro: the subtle use of gradation to
create dramatic value." In visual design, chiaroscuro is the use of gradations
in value to create a sense of volume and form while achieving strong
contrast between light and dark. Value refers to the level of darkness or
lightness, while gradient is the range between the values.
CONCEPT
Value
6

Contrast is an effective way to create _________ in a design or image.


a sense of rhythm

a sense of unity

a focal point
RATIONALE
Contrast is most effective when there's a clear distinction between elements
of the design, which in turn creates a focal point.
CONCEPT
Contrast
7
You skipped this question and it was marked incorrect.

, Which of the following best defines emphasis?


Emphasis is the use of different design elements in a design.

Emphasis is the use of different colors in a design.

Emphasis is the use of different design principles in a design.

Emphasis is the use of a prominent element or focal area in a design.
RATIONALE
When proximity and contrast are used, a focal point is created which
becomes emphasized.
CONCEPT
Emphasis
8

Which statement describes an aspect of the transmission model of
communications?


It is also known as semiotics.

It is used only in the disciplines of art and design.

Anything that interferes with the process is called noise.

The person who wants to communicate is known as the channel.
RATIONALE
In the transmission model of communications, when a message is being
channeled, it becomes susceptible to various dysfunctional factors that can
interfere with the message. This interference is called noise.
CONCEPT
Visual Communications
9

Which of the following statements describes the function of the
figure/ground relationship?