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Unit II Assignment
Tamilla Negmatova
Columbia Southern University
3/03/2022
Page 1 of 7
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Unit II Assignment
This assignment allows you to demonstrate the following outcomes:
2. Examine the different environments in which businesses operate, including social,
technological, economic, legal, and market environments.
2.1 Describe how different environments impact a business.
2.2 List the characteristics of different environments as they relate to a business.
Instructions: The purpose of this assignment is to examine the different environments in which
businesses operate. Read each set of instructions before completing the three exercises. Then,
save all your work to this template and submit it in Blackboard for grading.
Exercise 1: The table below contains cells where you can insert the elements for each type of
environment: (a) the characteristics of the environment as it relates to the business and (b) a
description of how the environment impacts the business. For Exercise 1, your answers should
focus on the following type of business: a retail business with clothing and other apparel.
In your own words, complete the table below by inserting the appropriate elements.
List the characteristics of Briefly describe how the
the environment as it environment impacts the
Environment
relates to the business (at business (at least four
least three each) sentences each)
Social 1. Investing in social It helps to have a wide
technology range of customers. More so
2. connection with your from the business internet
customers platforms. A good customer
3. established demographic and seller relationship
target (Cherunilam, 2021). increases sales. The seller
should consider the
customer target.
Technological 1. Established a suitable The systems help to produce
technology system, e.g., the expected output. For
for marketing. example, connection with
2. Ensuring a connection the target customer. It
with your customers. enables them to remain
Page 2 of 7
Unit II Assignment
Tamilla Negmatova
Columbia Southern University
3/03/2022
Page 1 of 7
, 2
Unit II Assignment
This assignment allows you to demonstrate the following outcomes:
2. Examine the different environments in which businesses operate, including social,
technological, economic, legal, and market environments.
2.1 Describe how different environments impact a business.
2.2 List the characteristics of different environments as they relate to a business.
Instructions: The purpose of this assignment is to examine the different environments in which
businesses operate. Read each set of instructions before completing the three exercises. Then,
save all your work to this template and submit it in Blackboard for grading.
Exercise 1: The table below contains cells where you can insert the elements for each type of
environment: (a) the characteristics of the environment as it relates to the business and (b) a
description of how the environment impacts the business. For Exercise 1, your answers should
focus on the following type of business: a retail business with clothing and other apparel.
In your own words, complete the table below by inserting the appropriate elements.
List the characteristics of Briefly describe how the
the environment as it environment impacts the
Environment
relates to the business (at business (at least four
least three each) sentences each)
Social 1. Investing in social It helps to have a wide
technology range of customers. More so
2. connection with your from the business internet
customers platforms. A good customer
3. established demographic and seller relationship
target (Cherunilam, 2021). increases sales. The seller
should consider the
customer target.
Technological 1. Established a suitable The systems help to produce
technology system, e.g., the expected output. For
for marketing. example, connection with
2. Ensuring a connection the target customer. It
with your customers. enables them to remain
Page 2 of 7
