Test Bank for Excellence in Business Communication, 13th Edition by Thill

Excellence in Business Communication, 13e (Thill/Bovee)
Appendix A Format and Layout of Business Documents

1) The quality of paper is measured by
A) length and width.
B) weight and cotton content.
C) color and texture.
D) style of letterhead and corporate logo.
E) fit within the envelope.
Answer: B
Explanation: Generally speaking, the heavier the paper and the greater its cotton content, the
greater the quality the paper has. Cotton gives paper strength and texture, and it doesn't yellow
over time like pure wood pulp paper.
AACSB: Written and oral communication
Difficulty: Moderate
Classification: Critical thinking
Learning Outcome: Compose and shape business messages

2) The proper sequence for the standard parts of a letter is
A) heading, date, inside address, salutation, body, complimentary close, signature block.
B) date, heading, inside address, salutation, body, typewritten name, complimentary close.
C) salutation, date, heading, inside address, body, complimentary close, signature block.
D) inside address, heading, date, salutation, body, complimentary close, typewritten name.
E) typewritten name, inside address, heading, date, salutation, body, complimentary close,
handwritten name.
Answer: A
Explanation: This sequence is the standard arrangement. If you are using company letterhead,
you can skip the heading. The use of letterhead indicates to your recipient that you are officially
representing the company.
AACSB: Written and oral communication
Difficulty: Moderate
Classification: Critical thinking
Learning Outcome: Compose and shape business messages