E-commerce
(A/601/7313)
BTEC Level 3 Diploma IT Group 2
Haziq Serkan
, E-commerce
Contents
Task 1: Why E-commerce?...........................................................................................................................2
Public Interview.......................................................................................................................................2
Potential risks to the organization of committing to an E-commerce business.......................................3
Security Issues.....................................................................................................................................3
Consumer Trust...................................................................................................................................3
International Legislation......................................................................................................................4
Methods for promoting an E-commerce business [M1]..........................................................................5
SEO (Search Engine Optimization).......................................................................................................5
User Interfaces.....................................................................................................................................5
Banners and Pop-Ups...........................................................................................................................6
Direct Marketing..................................................................................................................................6
Different Type of Security issues [M2].....................................................................................................6
Hacking................................................................................................................................................7
Overcoming Hacking............................................................................................................................7
Identity Theft.......................................................................................................................................7
Overcoming Identity Theft...................................................................................................................8
Firewall................................................................................................................................................8
Overcoming Firewall Attack.................................................................................................................8
Brick and Click......................................................................................................................................8
Advantages of an e-commerce system....................................................................................................9
Low financial Cost................................................................................................................................9
24/7 Potential Income.........................................................................................................................9
Easier to Encourage Impulse Buy.........................................................................................................9
The disadvantage of an e-commerce system.........................................................................................10
Customer Can’t Try Before They Buy.................................................................................................10
E-commerce is Highly Competitive....................................................................................................10
You Need to Ship Your Products........................................................................................................10
Recommendation..............................................................................................................................10
References.............................................................................................................................................12
1
BTEC Level 3 Diploma IT Group 2
(A/601/7313)
BTEC Level 3 Diploma IT Group 2
Haziq Serkan
, E-commerce
Contents
Task 1: Why E-commerce?...........................................................................................................................2
Public Interview.......................................................................................................................................2
Potential risks to the organization of committing to an E-commerce business.......................................3
Security Issues.....................................................................................................................................3
Consumer Trust...................................................................................................................................3
International Legislation......................................................................................................................4
Methods for promoting an E-commerce business [M1]..........................................................................5
SEO (Search Engine Optimization).......................................................................................................5
User Interfaces.....................................................................................................................................5
Banners and Pop-Ups...........................................................................................................................6
Direct Marketing..................................................................................................................................6
Different Type of Security issues [M2].....................................................................................................6
Hacking................................................................................................................................................7
Overcoming Hacking............................................................................................................................7
Identity Theft.......................................................................................................................................7
Overcoming Identity Theft...................................................................................................................8
Firewall................................................................................................................................................8
Overcoming Firewall Attack.................................................................................................................8
Brick and Click......................................................................................................................................8
Advantages of an e-commerce system....................................................................................................9
Low financial Cost................................................................................................................................9
24/7 Potential Income.........................................................................................................................9
Easier to Encourage Impulse Buy.........................................................................................................9
The disadvantage of an e-commerce system.........................................................................................10
Customer Can’t Try Before They Buy.................................................................................................10
E-commerce is Highly Competitive....................................................................................................10
You Need to Ship Your Products........................................................................................................10
Recommendation..............................................................................................................................10
References.............................................................................................................................................12
1
BTEC Level 3 Diploma IT Group 2
