Unit 17
The product life cycle
, The product life cycle
Product is a part of the marketing
mix, and to get it right, it’s important
to be aware of it’s life cycle.
5 stages:
4
3
5
2
1
The product life cycle
, The product life cycle
Product is a part of the marketing
mix, and to get it right, it’s important
to be aware of it’s life cycle.
5 stages:
4
3
5
2
1