Global Information - 3.3 Categories of
information used by organisations
Knowledge management and creation - Answer The process of bringing together all of
the information held by one organisation to gain a better insight (sharing information
within departments)
Management Information Systems (MIS) - Answer A system designed with the tools to
organise, manage and analyse information to support the decisions of managers.
Marketing, promotion and sales - Answer A system that identifies trends in order to
market products/services, promote products/services and increase sales.
Financial analysis and modelling - Answer Used to analyse financial information and
build models of real-life financial situations eg sales forecasts
Contact management - Answer Allows for quick access to account names and contact
information eg bookings for a pilates class
Decision making - Answer Information that is required in order to make a business
decision eg how many mats are required for a pilates class
Internal and external communication - Answer Information that is shared with people
within an organisation, or vice versa.
Big data - Answer Large volumes of data - structured or unstructured - that can inundate
a business day to day - used to analyse in order to make better business decisions.
information used by organisations
Knowledge management and creation - Answer The process of bringing together all of
the information held by one organisation to gain a better insight (sharing information
within departments)
Management Information Systems (MIS) - Answer A system designed with the tools to
organise, manage and analyse information to support the decisions of managers.
Marketing, promotion and sales - Answer A system that identifies trends in order to
market products/services, promote products/services and increase sales.
Financial analysis and modelling - Answer Used to analyse financial information and
build models of real-life financial situations eg sales forecasts
Contact management - Answer Allows for quick access to account names and contact
information eg bookings for a pilates class
Decision making - Answer Information that is required in order to make a business
decision eg how many mats are required for a pilates class
Internal and external communication - Answer Information that is shared with people
within an organisation, or vice versa.
Big data - Answer Large volumes of data - structured or unstructured - that can inundate
a business day to day - used to analyse in order to make better business decisions.
