Companies often voluntarily provide a pro forma earnings number when they announce annual or
quarterly earnings.
Required:
1. What is meant by the term pro forma earnings in this context?
2. How do pro forma earnings relate to the concept of earnings quality?
Answer:
Requirement 1
Companies often voluntarily provide a pro forma earnings number when they announce annual or
quarterly earnings calculated according to GAAP. These pro forma earnings numbers are management’s
view of permanent earnings. These pro forma earnings numbers are controversial as they represent
management’s biased view of permanent earnings and should be interpreted in that light.
Requirement 2
The term earnings quality refers to the ability of reported earnings (income) to predict a company’s
future earnings. Management believes that pro forma earnings are of much higher quality than reported
earnings because they are more indicative of future profitability.