LOGS 6654 Distribution & Inventory Control Three
Jays Corporation Case Study
Three Jays Corporation Case Study
By Leslie Bird
LOGS 6654 Distribution & Inventory Control
Spring 2018
Dr. Sara Liao-Troth
Three Jays Corporation Timeline
1954 – Fremont Jams and Jellies (FJ&J), founded by Alex Fremont, parent company
to Three Jays (3Js)
1971 – FJ&J entered into a contract with major super market to product private label
jams and jellies
1980 – Andrew Fremont joined FJ&J after graduating from business school, focused
on increasing the overall efficiency of FJ&J manufacturing processes
1992 – Andrew Fremont named President of FJ&J
2000 – FJ&J only producing private-label jams and jellies
2005 – Jana Fremont joined FJ&J after graduating college and two years in the Peace
Corps, founded Three Jays Corporation to focus on organic food products
2010 – Introduction of the Economic Order Quantity method to 3Js
Executive Summary
A subsidiary of Fremont Jams and Jellies (FJ&J), Three Jays Corporation (3Js)
was founded in 2005. 3Js has established a business model of producing organic
jams and jellies under the ownership of Jana Fremont, who saw the market
potential. Production has been set up as a separate entity from FJ&J.
Core Issues
Jana Fremont is looking to make the most of the growing market for organic food
products and 3Js has seen significant growth since its start. Wanting to take
advantage of the demand, she will need to invest in a major marketing campaign
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that will yield an estimated return of 20%. However, in order to fund this