A Report on
(An Insight into the Recent Change in Competitive Position
Of TATA MOTORS)
Submitted by: Under the guidance of:
Amit Mondal Dr. Smita Datta
ROLL NO: 118 (BBA1)
REGISTRATION NO. 304202000300117
(2020-2023)
UNIVERSITY OF ENGINEERING & MANAGEMENT
1
, ACKNOWLEDGEMENT
First and formost I am deeply indebted to the management ot
University Of Engineewring and Management Kolkata, for having
admitted me to undergo the BBA program duning the academic
year 2020-2023 in this temple of learning.
Second, I would like to express my sincere gratitude to my mentor
Prof. Smita Datta for the continuous support, for his patience,
motivation, and immense knowledge. His guidance helped me
during the entair duration of the project and writing of this repot.
I could not have imagined having a better advisor and mentor for
my project.
Last but not the least, I would like to thank my family my family: my
parents for supporting me spiritually throughtout writing this thesis
and my life in general.
2
, CONTENT
Acknowledgement………………………………………………. i
Table of Contents………………………………………………… ii
List of Tables……………………………………………………….. iii
Executive Summary…………………………………………….. iv
Sr.No. Particulars Page No.
Chapter 1 Introduction to the Topic 7-14
1.1 Background 7
1.2 Industry Overview 8
1.3 TATA Motors Overveiw 9
1.4 Director of Company 10
1.5 Map of the company 11
1.6 Vision & Mission 12
1.7 Product 13
1.8 Conclution 14
Chapter 2 Research meathodology 15-17
2.1 Objective of the study 15
2.2 Data 16
2.3 Tools for Data Analysis 17
Chapter 3 Data Analysis 18-19
3.1 Ranking 18
3.2 Line chart 19
Chapter 4 Finding 20
Chapter 5 Discussion 21
Bibliograpy
3
(An Insight into the Recent Change in Competitive Position
Of TATA MOTORS)
Submitted by: Under the guidance of:
Amit Mondal Dr. Smita Datta
ROLL NO: 118 (BBA1)
REGISTRATION NO. 304202000300117
(2020-2023)
UNIVERSITY OF ENGINEERING & MANAGEMENT
1
, ACKNOWLEDGEMENT
First and formost I am deeply indebted to the management ot
University Of Engineewring and Management Kolkata, for having
admitted me to undergo the BBA program duning the academic
year 2020-2023 in this temple of learning.
Second, I would like to express my sincere gratitude to my mentor
Prof. Smita Datta for the continuous support, for his patience,
motivation, and immense knowledge. His guidance helped me
during the entair duration of the project and writing of this repot.
I could not have imagined having a better advisor and mentor for
my project.
Last but not the least, I would like to thank my family my family: my
parents for supporting me spiritually throughtout writing this thesis
and my life in general.
2
, CONTENT
Acknowledgement………………………………………………. i
Table of Contents………………………………………………… ii
List of Tables……………………………………………………….. iii
Executive Summary…………………………………………….. iv
Sr.No. Particulars Page No.
Chapter 1 Introduction to the Topic 7-14
1.1 Background 7
1.2 Industry Overview 8
1.3 TATA Motors Overveiw 9
1.4 Director of Company 10
1.5 Map of the company 11
1.6 Vision & Mission 12
1.7 Product 13
1.8 Conclution 14
Chapter 2 Research meathodology 15-17
2.1 Objective of the study 15
2.2 Data 16
2.3 Tools for Data Analysis 17
Chapter 3 Data Analysis 18-19
3.1 Ranking 18
3.2 Line chart 19
Chapter 4 Finding 20
Chapter 5 Discussion 21
Bibliograpy
3
