INTERNATIONAL OPERATIONS MANAGEMENT
BUSM4304
, FORD MOTOR COMPANY
▪ American multinational manufacturing company.
▪ Founded on June 16, 1903.
▪ Company Manufactures Automobiles and commercial Vehicles under the Ford bran
▪ Luxury car production under the Lincoln brand.
▪ Headquarters in Dearborn, Michigan, a suburb of Detroit.
▪ Second largest automaker of US and fifth largest worldwide.
, Core Facilities
▪ Provide high quality automobiles for average middle class citizen in the global
market.
▪ Satisfy each customer’s need with right car and safety features.
▪ Invest mainly in safety features and environmental benefits.
▪ Deliver to customers by improving the distribution and manufacturing system by
implementing RFID and other technologies.
BUSM4304
, FORD MOTOR COMPANY
▪ American multinational manufacturing company.
▪ Founded on June 16, 1903.
▪ Company Manufactures Automobiles and commercial Vehicles under the Ford bran
▪ Luxury car production under the Lincoln brand.
▪ Headquarters in Dearborn, Michigan, a suburb of Detroit.
▪ Second largest automaker of US and fifth largest worldwide.
, Core Facilities
▪ Provide high quality automobiles for average middle class citizen in the global
market.
▪ Satisfy each customer’s need with right car and safety features.
▪ Invest mainly in safety features and environmental benefits.
▪ Deliver to customers by improving the distribution and manufacturing system by
implementing RFID and other technologies.
