1. Explanatory research
a. Early stage (preliminary)
b. Won't get a concrete solution/conclusion
c. First part to explore and see what the issue is about
2. Descriptive research
d. Second stage
e. Gather the details of the case
i. Characteristics
ii. Variables
f. Describe the details of the case
3. Analytical research
g. Ask questions based on the details gathered
iii. Why & how
h. Analysing the details
i. If you don’t have an answer to what you have raised, your opponent council will throw it
in your face
4. Predictive research
j. What are we expecting?
k. Predicting the outcomes
iv. Consequences
v. Costs
vi. Effects
l. Extrapolate from the analysis
m. Have a prediction, have a chat with the client, do what they want.
**you won't get a conclusive answer.
5. Quantitative research
n. Systematically manage the variable
o. Deals with numbers
p. When we have target audience
6. Qualitative research
q. Deals with words and meanings
r. Explore
s. Values and attitudes
**phenomenological: not cross.... case
Positivistic researcher: more factual, observant. Data orientated
Phenomenological
7. Case study
t. Every case is a different one
a. Early stage (preliminary)
b. Won't get a concrete solution/conclusion
c. First part to explore and see what the issue is about
2. Descriptive research
d. Second stage
e. Gather the details of the case
i. Characteristics
ii. Variables
f. Describe the details of the case
3. Analytical research
g. Ask questions based on the details gathered
iii. Why & how
h. Analysing the details
i. If you don’t have an answer to what you have raised, your opponent council will throw it
in your face
4. Predictive research
j. What are we expecting?
k. Predicting the outcomes
iv. Consequences
v. Costs
vi. Effects
l. Extrapolate from the analysis
m. Have a prediction, have a chat with the client, do what they want.
**you won't get a conclusive answer.
5. Quantitative research
n. Systematically manage the variable
o. Deals with numbers
p. When we have target audience
6. Qualitative research
q. Deals with words and meanings
r. Explore
s. Values and attitudes
**phenomenological: not cross.... case
Positivistic researcher: more factual, observant. Data orientated
Phenomenological
7. Case study
t. Every case is a different one
