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Exam (elaborations)

Business Analytics

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Two areas of analytics are covered in this course: descriptive analytics examines historical data and identifies and reports historical patterns and trends, while predictive analytics predicts future trends and outcomes and discovers new relationships. Students are introduced to models, tools, and methods that are commonly used in each area of analytics. They develop skills in analytics that allow them to present data-driven solutions to problems in different business disciplines and functions. The course emphasizes model development and use of software tools to manage, report, and analyze data to achieve the best outcomes for a business.

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1. What is the most commonly observed pair of ingredients in the dataset?(That
is, which two ingredients appear together in the most recipes?) What
proportion of recipes include both of those ingredients?

Egg, milk/cream. 0.027

2. If a recipe includes almond, how likely is it to include chocolate?

16.7%

3. What association rule has the highest confidence?Briefly explain the meaning
of that rule’s confidence level. In your explanation, refer to the specific
ingredients, not the words “premise” or “conclusion.”

The association rule are carrot, celery and onion. Their confidence level is
0.710 which means probability that the recipe has carrot and celery also
includes onion is 71%.

4. If a recipe includes raisin, how exactly does that affect the probability that the
recipe includes apple?

There is no results related to raisin and apple.

5. What two ingredients are part of the two association rules with the highest lift
ratio?What does that lift ratio tell you about the relationship between these
two ingredients?

The two ingredients are clove and cinnamon. The lift ratio is 26.182 which means
clove appears about 26.182 times by the factor cinnamon. Cinnamon actively
affect the appearance of clove.



6. How many rules are there in the output that have Top10% as a conclusion?

5 rules

7. What ingredient is associated with the highest probability of the recipe being
in the top 10%?How likely is it that a recipe with that ingredient is in the top
10%?

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