3/9/2020 Week 10 Self Assessment 6: Data Analytics Business - MGT-6203-OAN
Week 10 Self Assessment 6
Due Mar 25 at 10:59pm Points 10 Questions 10
Available Mar 6 at 7am - Mar 25 at 10:59pm 20 days Time Limit None
Allowed Attempts Unlimited
Take the Quiz Again
Attempt History
Attempt Time Score
KEPT Attempt 2 less than 1 minute 7 out of 10
LATEST Attempt 2 less than 1 minute 7 out of 10
Attempt 1 less than 1 minute 2 out of 10
Correct answers are hidden.
Score for this attempt: 7 out of 10
Submitted Mar 9 at 5:51pm
This attempt took less than 1 minute.
Question 1 pts
According to the lecture, which of the following is not one of the
characteristics of objectives when establishing social media goals?
Attainable
Comprehensive
Relevant
This study source was downloaded by 100000858936669 from CourseHero.com on 01-23-2023 03:30:38 GMT -06:00
https://gatech.instructure.com/courses/94184/quizzes/99411 1/6
https://www.coursehero.com/file/62461081/Week-10-Self-Assessment-6-Data-Analytics-Business-MGT-6203-OANpdf/
, 3/9/2020 Week 10 Self Assessment 6: Data Analytics Business - MGT-6203-OAN
Incorrect
Question 2 pts
Please choose the correct ranking of the risks of running advertisements
for advertisers, from
the most riskiest to the least.
Cost per view, cost per sale, cost per click
Cost per sale, cost per click, cost per view
Cost per view, cost per click, cost per sale
Question 3 pts
According to the lecture, what model do hybrid advertisements use?
Cost per view model.
Cost per view + cost per click model
Cost per view + cost per sale model
For questions 4-7, refer to the Star Digital case study.
Question 4 pts
This study source was downloaded by 100000858936669 from CourseHero.com on 01-23-2023 03:30:38 GMT -06:00
https://gatech.instructure.com/courses/94184/quizzes/99411 2/6
https://www.coursehero.com/file/62461081/Week-10-Self-Assessment-6-Data-Analytics-Business-MGT-6203-OANpdf/
Week 10 Self Assessment 6
Due Mar 25 at 10:59pm Points 10 Questions 10
Available Mar 6 at 7am - Mar 25 at 10:59pm 20 days Time Limit None
Allowed Attempts Unlimited
Take the Quiz Again
Attempt History
Attempt Time Score
KEPT Attempt 2 less than 1 minute 7 out of 10
LATEST Attempt 2 less than 1 minute 7 out of 10
Attempt 1 less than 1 minute 2 out of 10
Correct answers are hidden.
Score for this attempt: 7 out of 10
Submitted Mar 9 at 5:51pm
This attempt took less than 1 minute.
Question 1 pts
According to the lecture, which of the following is not one of the
characteristics of objectives when establishing social media goals?
Attainable
Comprehensive
Relevant
This study source was downloaded by 100000858936669 from CourseHero.com on 01-23-2023 03:30:38 GMT -06:00
https://gatech.instructure.com/courses/94184/quizzes/99411 1/6
https://www.coursehero.com/file/62461081/Week-10-Self-Assessment-6-Data-Analytics-Business-MGT-6203-OANpdf/
, 3/9/2020 Week 10 Self Assessment 6: Data Analytics Business - MGT-6203-OAN
Incorrect
Question 2 pts
Please choose the correct ranking of the risks of running advertisements
for advertisers, from
the most riskiest to the least.
Cost per view, cost per sale, cost per click
Cost per sale, cost per click, cost per view
Cost per view, cost per click, cost per sale
Question 3 pts
According to the lecture, what model do hybrid advertisements use?
Cost per view model.
Cost per view + cost per click model
Cost per view + cost per sale model
For questions 4-7, refer to the Star Digital case study.
Question 4 pts
This study source was downloaded by 100000858936669 from CourseHero.com on 01-23-2023 03:30:38 GMT -06:00
https://gatech.instructure.com/courses/94184/quizzes/99411 2/6
https://www.coursehero.com/file/62461081/Week-10-Self-Assessment-6-Data-Analytics-Business-MGT-6203-OANpdf/
