Business Department
BMT 203 Organizational Communications Fall 2019
Course Information Required Course Materials
3 credit hours Online
Title: Business Communication Today Author: Bovèe,
Courtland L., Thill, John V. Edition: 14th with
MyLab Access Code
ISBN: 9780134562186
Instructor Information Publisher: Pearson
Dr. Lucinda Stanley Visit: WWCC Official Bookstore online or stop by the
bookstore on campus
Contact Information
Office: FOH 205 E Required software: Microsoft PowerPoint 2016,
Phone Number: (410) 572-8716 Microsoft Outlook 2016, Microsoft Word
Email: 2016
Business Department Phone #: 410-334-2830 Course Materials:
Blackboard
Office Hours Blackboard is being used as supplementary site
Monday in this course. To access course content in
Tuesday 2:30 pm – 3:30 Blackboard you need to have access to a
Wednesday pm computer with an Internet connection (other
Thursday Friday 4:00 pm – 6:15 requirements may apply). On campus Resource
Friday pm
Labs are available and hours of operation can
2:30 pm – 3:30
be found on the college website.
pm
Additional hours by 5:30 pm – 6:15 Blackboard Login
appointment pm 1. From the Wor-Wic home page, click on
None None myWor- Wic (top-right).
2. Enter your Wor-Wic user ID and
Course Description password (same as your Wor-Wic
email user ID and password) to
access the portal.
3. In the “Blackboard Login” web part,
This course will enable students to select the link to enter into the
apply the theories and processes of Blackboard site.
successful communications. The focus 4. Blackboard may also be accessed
is on the use of effective through Services & Support >>
communications for correspondence, Technology Resources (located in the
presentations and interviews. Students right panel) >> Blackboard Login.
plan and execute strategies for solving .
communication problems within
organizations.
Hours: 39 lecture.
,Syllabus – BMT 203 1|Page
,Course Objectives
Objective 1: (General Education Objectives: 3, 4, 8, & 9)
Describe the foundations of business communications Assessment Strategies:
Assessment Goals: 1. Exam
1. Explain what constitutes successful communications 2. Group Participation
2. Identify the barriers to effective communications 3. Homework
3. Explain the listening process and identify listening skills 4. Final Project
4. Work effectively in groups
5. Discuss the opportunities and challenges of intercultural
communication
Objective 2: (General Education Objectives: 1, 3, 4, & 5)
Apply the three step writing process Assessment Strategies:
Assessment Goals: 1. Exam
1. Use the three step writing process consisting of planning, 2. Group Participation
writing and completing 3. Homework
2. Write in accordance with the standards for good style, logic, 4. Final Project
composition, and grammar
3. Edit communications for organization, tone and audience
acceptance
4. Analyze purpose and audience
5. Select the appropriate channel and medium
6. Develop coherent paragraphs
Objective 3: (General Education Objectives: 1, 3, 4, & 5)
Evaluate the situational effectiveness of electronic, social & visual 4. Assessment
Assessment Goals: Strategies:
1. Identify electronic media and its use in business messages 1. Exam
2. Describe the business communication applications of social 2. Group Participation
networks
3. Homework
3. Illustrate techniques for presenting data in a visual format 4. Final Project
Objective 4: (General Education Objectives: 1, 3, 4 & 5)
Write letters, memos, email and other brief messages Assessment Strategies:
Assessment Goals: 1. Exam
1. Illustrate the strategy for writing routine requests 2. Group Participation
2. Describe the importance of goodwill messages and how to 3. Homework
make them effective 4. Final Project
3. Differentiate between the direct and indirect organizational
approaches to bad news messages
4. Illustrate techniques for delivering bad news effectively
5. Describe and illustrate the AIDA plan for persuasive messages
6. List guidelines that will help strengthen persuasive messages
7. Distinguish between emotional and logical appeals
Syllabus – BMT 2|Pag
BMT 203 Organizational Communications Fall 2019
Course Information Required Course Materials
3 credit hours Online
Title: Business Communication Today Author: Bovèe,
Courtland L., Thill, John V. Edition: 14th with
MyLab Access Code
ISBN: 9780134562186
Instructor Information Publisher: Pearson
Dr. Lucinda Stanley Visit: WWCC Official Bookstore online or stop by the
bookstore on campus
Contact Information
Office: FOH 205 E Required software: Microsoft PowerPoint 2016,
Phone Number: (410) 572-8716 Microsoft Outlook 2016, Microsoft Word
Email: 2016
Business Department Phone #: 410-334-2830 Course Materials:
Blackboard
Office Hours Blackboard is being used as supplementary site
Monday in this course. To access course content in
Tuesday 2:30 pm – 3:30 Blackboard you need to have access to a
Wednesday pm computer with an Internet connection (other
Thursday Friday 4:00 pm – 6:15 requirements may apply). On campus Resource
Friday pm
Labs are available and hours of operation can
2:30 pm – 3:30
be found on the college website.
pm
Additional hours by 5:30 pm – 6:15 Blackboard Login
appointment pm 1. From the Wor-Wic home page, click on
None None myWor- Wic (top-right).
2. Enter your Wor-Wic user ID and
Course Description password (same as your Wor-Wic
email user ID and password) to
access the portal.
3. In the “Blackboard Login” web part,
This course will enable students to select the link to enter into the
apply the theories and processes of Blackboard site.
successful communications. The focus 4. Blackboard may also be accessed
is on the use of effective through Services & Support >>
communications for correspondence, Technology Resources (located in the
presentations and interviews. Students right panel) >> Blackboard Login.
plan and execute strategies for solving .
communication problems within
organizations.
Hours: 39 lecture.
,Syllabus – BMT 203 1|Page
,Course Objectives
Objective 1: (General Education Objectives: 3, 4, 8, & 9)
Describe the foundations of business communications Assessment Strategies:
Assessment Goals: 1. Exam
1. Explain what constitutes successful communications 2. Group Participation
2. Identify the barriers to effective communications 3. Homework
3. Explain the listening process and identify listening skills 4. Final Project
4. Work effectively in groups
5. Discuss the opportunities and challenges of intercultural
communication
Objective 2: (General Education Objectives: 1, 3, 4, & 5)
Apply the three step writing process Assessment Strategies:
Assessment Goals: 1. Exam
1. Use the three step writing process consisting of planning, 2. Group Participation
writing and completing 3. Homework
2. Write in accordance with the standards for good style, logic, 4. Final Project
composition, and grammar
3. Edit communications for organization, tone and audience
acceptance
4. Analyze purpose and audience
5. Select the appropriate channel and medium
6. Develop coherent paragraphs
Objective 3: (General Education Objectives: 1, 3, 4, & 5)
Evaluate the situational effectiveness of electronic, social & visual 4. Assessment
Assessment Goals: Strategies:
1. Identify electronic media and its use in business messages 1. Exam
2. Describe the business communication applications of social 2. Group Participation
networks
3. Homework
3. Illustrate techniques for presenting data in a visual format 4. Final Project
Objective 4: (General Education Objectives: 1, 3, 4 & 5)
Write letters, memos, email and other brief messages Assessment Strategies:
Assessment Goals: 1. Exam
1. Illustrate the strategy for writing routine requests 2. Group Participation
2. Describe the importance of goodwill messages and how to 3. Homework
make them effective 4. Final Project
3. Differentiate between the direct and indirect organizational
approaches to bad news messages
4. Illustrate techniques for delivering bad news effectively
5. Describe and illustrate the AIDA plan for persuasive messages
6. List guidelines that will help strengthen persuasive messages
7. Distinguish between emotional and logical appeals
Syllabus – BMT 2|Pag
