AQA Psychology Social Influence (2022/2023) Already Passed

AQA Psychology Social Influence (2022/2023) Already Passed Social Influence What is conformity? Yielding to group pressure What is conformity also known as? Majority Influence When does Conformity occur? An individuals behaviour and/or beliefs are influenced by a larger group of people. Who made reference to three types of conformity? Kelman What is the weakest form of conformity? Complaince What is Complaince? An individual maintains their private views but goes along with the majority publicly in order to gain approval What is Identification? Public and Private acceptance of majority influence in order to gain acceptance What is Internalisation also known as? True Conformmity What is Internalisation? Individuals genuiely adjust their behaviour and opinions of the group How can Internalisation also occur? Occurs through minority influence What is Informational Social Influnce? (ISI) A motivational force to look to others for guidance in order to be correct (Desire to be right) What situation does ISI usually occur? Occurs in unfamiliar/ambiguous situations What is Normative Social Influnce? A motivational force to be liked and accepted by the group (Desire to be liked) Why do we have Normative Social Influcence? Wanting others to respect them and not reject/ ridicule them What research shows NSI? Asch What are the Positive evaluation point of the explanations of conformity? -Research support for both ISI and NSI What are the negative evaluation points for the explanations of conformity? - Oversimplified- both process could be involved -Individual Differences -People who aren't bothered about being liked will be effected differences What was the aim of Asch's Study? The degree to which individuals would conform to the majority who gave obviously wrong answers What was Asch's Sample? 123 American Male