First amendment correct answers congress shall make no law respecting an
establishment of religion, or prohibiting the free exercise thereof; or abridging the
freedom of speech, or of the press; or the right of the people peaceably to assemble,
and to petition the government for a redress of grievances.
Agenda setting correct answers the role and influence of the media in bringing topics
and issues to public attention; the media help define what people think about
gatekeepers correct answers any of those along the communication chain who have a
role in determining what does or does not appear in the media; particularly editors,
news directors, etc.
fourth estate correct answers refers to the role of the press as a fourth branch of
government, one that watches the other branches (executive, legislative, and judicial);
in earlier times fourth estate referred to the press as a locus of power along with the
clerical, temporal, and common estates.
watchdog role correct answers concept of the press as a monitor of government and
public affairs
global village correct answers a world linked together by telecommunications, a concept
popularized by media theorist Marshall McLuhan
horse-race correct answers reporting or covering an election campaign as a sports
event - who's ahead, who's falling back, who's gaining, etc
sound bite correct answers a short excerpt from a statement or speech that is broadcast
on radio or television
prior restraint correct answers governmental efforts or actions to prevent something
from being published. broadcast, or distributed; such action would normally be
prohibited by the first amendment
libel correct answers written defamation that tends to injure an individual's reputation or
good name or diminishes the esteem, respect, or goodwill due a person
freedom of information correct answers provides legal access to public records
maintained by government. there are both federal and state laws that allow access to
public records. (some provisions also apply to "open meetings" of public bodies.)
copyright correct answers the exclusive right to use, publish, and distribute a work such
as a piece of writing, music, film, or video; ownership of a piece of intellectual property
, social responsibility theory correct answers a belief or philosophy that freedom of the
press carries with it a responsibility to serve society; theory that holds that the media
play an important role in informing the public of important information that allows them
to make informed decisions, so therefore the media should be largely free of
governmental constraints in providing news.
yellow journalism correct answers a newspaper style or era that flourished in the 1890's,
emphasizing high-interest stories, sensational crime news, large headlines, plus reports
that exposed corruption in business and government. associated with William Randolph
Hearst, Joseph Pulitzer, and "The Yellow Kid." (sometimes applied to later examples of
tabloid/sensational journalism).
John Peter Zenger correct answers new york journalist and printer who was arrested for
libel and then acquitted in 1735. his lawyer, Andrew Hamilton, established the principle
that truth is a defense for libel and helped provide basis for principle of press freedom
representative sample correct answers a small quantity of targeted group whose
characteristics represent as accurately as possible the entire group or population - used
for polling, audience measurement, etc.
media convergence correct answers the blending of or overlap in media functions as
technologies evolve; melding of print, electronic, and photographic media into digitized
form; also refers to the multimedia ownership by large conglomerates.
demographics correct answers the characteristics of an audience such as age, sex,
race, level of education, level of income, etc.
globalization correct answers the international ownership, reach and coverage of the
media
newsworthiness correct answers the often unstated criteria that journalists use to
determine which events and issues should be reported, including timeliness, proximity,
conflict, prominence, human interest, consequence, usefulness, novelty, and deviance.
federal communications commission (FCC) correct answers an independent US
government agency charged with regulating interstate and international communications
by radio, television, wire, satellite, and cable. established in 1934.
domain names correct answers extensions on web addresses, such as ".edu," that
indicate the origination of a web site. these are assigned by the internet corporation for
assigned names and numbers (ICANN)
attack ads correct answers negative political ads that contain criticism of a candidate's
character or record, often playing loose with context and facts.