1. Which stage of the product life cycle would you place smart phones in, and why would you
so place them?
2.Which stage of the product life cycle would you place DVD players in and why would you so
place them?
3. if you were starting a small business, which promotional budget strategy would you choose
discussed in Entrepreneurship?
4. Why does customer complaints are valuable describes in Entrepreneurship?
Solution
1. Smart phones would be Phase 4: Service because smart phones have been used in the market
since 1993 and serviced. They are currently being improved in their data capacity and various
features.
2. DVDs are in their final phase of the business cycle-Service. They are in the final phase,
because there are new methods of delivery of the product being introduced. They are on their
way to becoming obsolete.
3. I would choose the personal selling plan of the promotional budget strategy because this is
where my strengths lie. I enjoy talking, interacting, and assisting businesses in making informed
marketing decisions for their business.
4. The customer complaints are valuable because they provide the business with valuable
information (market research). It is important to know your product, acknowledge the
customer\'s complaint and address it. It is more expensive to gain one new customer than it is to
keep one customer already using your service or product.
so place them?
2.Which stage of the product life cycle would you place DVD players in and why would you so
place them?
3. if you were starting a small business, which promotional budget strategy would you choose
discussed in Entrepreneurship?
4. Why does customer complaints are valuable describes in Entrepreneurship?
Solution
1. Smart phones would be Phase 4: Service because smart phones have been used in the market
since 1993 and serviced. They are currently being improved in their data capacity and various
features.
2. DVDs are in their final phase of the business cycle-Service. They are in the final phase,
because there are new methods of delivery of the product being introduced. They are on their
way to becoming obsolete.
3. I would choose the personal selling plan of the promotional budget strategy because this is
where my strengths lie. I enjoy talking, interacting, and assisting businesses in making informed
marketing decisions for their business.
4. The customer complaints are valuable because they provide the business with valuable
information (market research). It is important to know your product, acknowledge the
customer\'s complaint and address it. It is more expensive to gain one new customer than it is to
keep one customer already using your service or product.
