By
Chakrapani Srinivasa
,About the Author
Chakrapani Srinivasa (Padmaja), Freelance journalist from India possesses Bachelor degree in
Engineering (B.E) and Post graduate in Business Management (MBA) with Distinction. He has
worked as Associate Editor of ‘Naradar’ fortnightly journal in Chennai, India. He is the Senior
Editor of the journal “The Divineness”.
He has written many articles and e books in English through Smashwords Inc, Kindle Direct
Publishing, Atlanta Publications, Cooperjal publications (UK), lulu.com, ezinearticles.com,
shvoong.com, iproclaim.com, Smashwords Publications (USA) and a news journal (Germany).
He is the Consulting Editor: Contemporary Who’s Who-Research Board of Advisers of ABI,
USA.
Contributed articles, short stories, cartoons, jokes, and travelogues in Tamil, which were
published in leading journals like Ananda Vikatan, Kumudam, Savi, Kalki, Dinamani Kadhir,
Dinamani daily, Idhayam Pesukirathu, Naradar,Thisaigal, etc .
Written many novels, short stories and travelogues in Tamil, which are published by pothi.com
and Notion Press
Amazon, Draft2Digital and Smashwords have published several books in English.
He has written, edited, coordinated with international publishers as well as Indian Publishers and
published 70 books out of which 15 are in Tamil and the rest in English.
, Preface
Speaking with friends, relatives, office colleagues, boss and clients in an effective manner is
essential for any administrator or manager. Your ideas and vision have to be communicated in
the right spirit to achieve your goal. So, communication skill is vital for one and all.
To pass information from one end to the other end and establishing an understanding between
them can be termed as ‘Communication’.
This is a very important aspect of an organization. Without proper communication, the existence
of that organization will be ruined.
The feedback from the receiving end to the sender end should be genuine and effective and in the
desired manner.
A communication is a weapon, which has to be handled deftly by any manager and also by the
organization.
Without proper utilization of the communication, there is bound to be a calamity in the
organization with an irreparable loss.