new markets. I will do this with the help of a table.
Potential problems Why is this a problem? How could the
organisation prevent this
from happening?
Competition Competition is always a Our company can prevent
problem, this is a problem this from happening by
because they are in the selling a better product for a
market for a longer them better price than the
than you are. This is competition. Your company
negative for your company can also invest in new
because they already know products that will attract
the market so what potential customers.
customers would and would
not like.
Ethics Ethics can make or break To prevent this from
your company, this is happening you need to
because you as a company conduct a market research.
need to adapt to the culture When doing a market
that is in a country. research you can get to
know the ethics of a country
and therefor you can adapt
to the ethics.
Political environments Political environments will This is really easy to prevent
always effect the business because you as a business
within a country. This is just need to do research. So
such a big factor because you can go to for example to
the politic have the biggest foreign ministry and ask for
influence within a country. laws that may influence the
Another country of course business within a country.
also has other laws than in
the country that you are
based in.
Language Language is very important A way to prevent this from
when it comes to business happening is to do research
this is because language is on the language that’s
used to communicate with spoken in the country that
each other. So you would you want to enter with you
think speak English than, company. You can also look
well in some countries they if they speak English cause
don’t. an example is France this would be a huge help
in France they don’t speak when emerging to a new
English very well. market and country.
Environment When emerging to another As a company you have to
country you need to think make sure that you factories
about the environment. This are better for the
is so important because if environment than other
you don’t the inhabitants of factories in the
this country will turn against neighbourhood. When doing
you because you are this you can be really certain
destroying their country. that people will welcome
your company into their
country.