Radboud University
Portfolio
Professional & Academic Language Skills
Date: 16.06.2023
,Table of Contents
Portfolio Task 1: Business Vocabulary .................................................................................. 3
Portfolio Task 3: Gender equality essay ................................................................................ 5
Portfolio Task 4: Debate .......................................................................................................... 8
Portfolio Task 5: Self-profile essay ....................................................................................... 12
Portfolio Task 7: Start-up fact sheet .................................................................................... 15
Portfolio Task 8: Social Media Policy Case study............................................................... 17
Management summary ......................................................................................................... 17
Portfolio Task 9: Crisis case analysis ................................................................................... 21
Internal Memo ...................................................................................................................... 21
Press release ........................................................................................................................ 27
CEO Video script ................................................................................................................. 28
2
, Portfolio Task 1: Business Vocabulary
Words Definition Synonym Antonym Example
sentence
Entrepreneur "a person who sets up a Business Employee I am thinking of
business(es) taking on person becoming an
a financial risks while entrepreneur.
hoping for profit."
Network "A group of Web Individual By attending this
interconnected people" System event, I am
hoping to expand
my network.
Marketplace "A space of Forum Source The company
commercial dealings, exceeds in
more specifically a competing in the
platform where vendors marketplace
can come together to
sell their products or
services to a curated
customer base."
Having a "Have an advantage Advantage Disadvnatge I certainly have
"Leg up" over something/ the leg up on the
somebody." competition.
Logo "A small design of an Trademark / Their logo is very
organization to identify Symbol unique and eye-
its products, uniform, catching.
vehicles, etc."
Marketing "a plan of action Promotion Stagnation A unique
strategy designed to promote plan marketing
and sell a product or strategy helped us
service." to drive up the
sales quickly.
Monetizing "To earn revenue from earn Lose money You need to
an asset, business, etc." ensure to
monetize the
business in order
to survive.
Aptitude "Things that are talent inability I have an aptitude
naturally achieved and for painting and
that often require little playing tennis.
thought or effort to
accomplish."
3
Portfolio
Professional & Academic Language Skills
Date: 16.06.2023
,Table of Contents
Portfolio Task 1: Business Vocabulary .................................................................................. 3
Portfolio Task 3: Gender equality essay ................................................................................ 5
Portfolio Task 4: Debate .......................................................................................................... 8
Portfolio Task 5: Self-profile essay ....................................................................................... 12
Portfolio Task 7: Start-up fact sheet .................................................................................... 15
Portfolio Task 8: Social Media Policy Case study............................................................... 17
Management summary ......................................................................................................... 17
Portfolio Task 9: Crisis case analysis ................................................................................... 21
Internal Memo ...................................................................................................................... 21
Press release ........................................................................................................................ 27
CEO Video script ................................................................................................................. 28
2
, Portfolio Task 1: Business Vocabulary
Words Definition Synonym Antonym Example
sentence
Entrepreneur "a person who sets up a Business Employee I am thinking of
business(es) taking on person becoming an
a financial risks while entrepreneur.
hoping for profit."
Network "A group of Web Individual By attending this
interconnected people" System event, I am
hoping to expand
my network.
Marketplace "A space of Forum Source The company
commercial dealings, exceeds in
more specifically a competing in the
platform where vendors marketplace
can come together to
sell their products or
services to a curated
customer base."
Having a "Have an advantage Advantage Disadvnatge I certainly have
"Leg up" over something/ the leg up on the
somebody." competition.
Logo "A small design of an Trademark / Their logo is very
organization to identify Symbol unique and eye-
its products, uniform, catching.
vehicles, etc."
Marketing "a plan of action Promotion Stagnation A unique
strategy designed to promote plan marketing
and sell a product or strategy helped us
service." to drive up the
sales quickly.
Monetizing "To earn revenue from earn Lose money You need to
an asset, business, etc." ensure to
monetize the
business in order
to survive.
Aptitude "Things that are talent inability I have an aptitude
naturally achieved and for painting and
that often require little playing tennis.
thought or effort to
accomplish."
3