T/F Failure is an important part of the creative process, as it provides a chance to
learn how to succeed.
True
T/F Although creativity sometimes involves generating something from nothing, it
more likely results in elaborating on the present, putting old things together in
new ways, or taking something away to create something simpler or better.
True???
Entrepreneurs can stimulate their own creativity and encourage it among workers
by:
expecting and tolerating failure.
T/F Successful entrepreneurs push technological and economic boundaries
forward in creative ways and sometimes make unconventional decisions.
True
T/F When "brainstorming," individuals should be encouraged to use "idea
hitchhiking," or building new ideas on those already suggested.
True
During the incubation phase of the creative process, the entrepreneur might do
all of the following EXCEPT which one to let ideas "marinate" in his mind?
Don't allow one's self to daydream.
T/F Entrepreneurs must embrace traditional assumptions and perspectives about
how things ought to be because they support creativity.
False
T/F The right brain is guided by linear, vertical thinking.
False
Which stage of the creative process involves viewing the similarities and
differences in the information collected?
Transformation
T/F Research shows that not everyone can be creative.
False
The ability to apply creative solutions to problems and opportunities to enhance
or to enrich people's lives is called:
innovation.
Employees must be given the tools and resources they need to be creative. One
of the most valuable set of resources is:
time, support and encouragement.
T/F The rapidly accelerating rate of change has created an environment in which
staying in a leadership position requires constant creativity, innovation, and
entrepreneurship.
True
The ability to see the differences among various data and events is called:
divergent thinking.
T/F A service mark offers a different kind of protection but distinguishes the
source of a product rather than a service.
False
, Mind-mapping is a useful tool for jump-starting creativity. It includes all of the
following except:
forcing creativity when ideas start to trickle.
T/F The major problem with relying on the legal system to enforce ownership
rights is the cost of infringement lawsuits, which can quickly exceed the budget
of most small businesses.
True
T/F The left brain processes information intuitively-all at once, relying heavily on
images.
False
An entrepreneurial "secret" for creating value in the marketplace is:
applying creativity and innovation to solve problems.
The premise behind ________ is that transforming an idea into an actual model
will lead to improvements in its design.
rapid prototyping
________ lateral thinking is somewhat unconventional and unstructured.
Right-brained
The right brain is guided by:
kaleidoscopic, lateral thinking.
TRIZ is an acronym for a systematic approach to help solve technical problems
based on the study of hundreds of the most innovative patents.
True
During the incubation phase of the creative process, the entrepreneur might do
all of the following EXCEPT which one to let ideas "marinate" in his mind?
Don't allow one's self to daydream.
The ability to apply creative solutions to problems and opportunities to enhance
or to enrich people's lives is called:
innovation.
More than ________ percent of those holding patents win their infringement suits
60
Although creativity sometimes involves generating something from nothing, it
more likely results in elaborating on the present, putting old things together in
new ways, or taking something away to create something simpler or better.
True
Hiring a diverse workforce:
All of the above
Ambiguity tends to destroy creativity.
True
Mind-mapping is a graphical technique that encourages thinking on both sides of
the brain, visually displays the various relationships among ideas, and improves
the ability to view a problem from many sides.
T
While most people see what they have always seen, creative entrepreneurs are
able to see beyond preconceptions.
T