ANALYZING HUMAN
RESOURCE (HR)
PRACTICES: A
MULTINATIONAL
PERSPECTIVE BASED
ON FORD MOTORS
BUS 2207
, I. INTRODUCTION
Ford Motors is a vast multinational company that was founded by Henry Ford in 1903
with an extensive number of operations in various regions across the globe with its
headquarters being located in Dearborn, Michigan in the United States of America.
They manufacture and sell cars, trucks, SUVs and commercial vehicles. Moreover,
through their Ford Credit service, they offer automotive financing. As every other
business that seeks to remain relative in an ever changing business environment, Ford
motors has undergone several changes throughout the years to keep their competitive
edge. Those changes shall be looked at in this paper together with some of the HR
practices that have been employed to managed their highly valued human capital that
is believed to be the backbone for the growth and success of the business.
II. DISCONTINUATION OF MODELS
Ford Motors has developed, manufactured and sold numerous models of cars over the
years. According to their website (Ford Motor Company, 2023), the company began
its operations with models such as Model T, Taurus, Edge, Model TT, Thunderbird
and many other models which eventually got discontinued due to changing business
dynamics which required the introduction of newer and better models such as the
Ford ranger. Karp (2020) recounted in his article that some of the reasons why
companies discontinue some of their products and services is because of change in
consumer preferences, technological advancements, regulatory requirements,
economic considerations as well as environmental considerations. Some of these
factors are applicable in explaining why Ford Motors discontinued some of its
models. In an article published by Forbes (2018), a number of models such as the
Fiesta, Focus and Taurus were said to have been discontinued due to low sales
volumes indicating that consumers had a change in preference as such, it would make
economic sense to discontinue monetary and human capital investments into
producing products that consumers would not buy but would end up being tallied as
losses to the company. One other factor would be technological advancements
together with environmental considerations. In line with the Paris Climate Agreement
and the United Nations Sustainable Development Goals (Alonso, 2023), Ford has