FINAL PAPER PRESENTION
The effectiveness of social media as an Organizational Marketing Tool
Institution’s Name
Date
, Introduction
• This paper examined the effectiveness of social media as a strategic marketing tool.
• It aims to fulfill the following
i. Introduce the topic and why it is important
ii. Provide a literature review of the relevant studies
iii. Recommendation
iv. To provide a conclusion through a summary of the key findings
• The target audience for this presentation are PR professionals, marketers, scholars, health comm
professionals, journalists
The effectiveness of social media as an Organizational Marketing Tool
Institution’s Name
Date
, Introduction
• This paper examined the effectiveness of social media as a strategic marketing tool.
• It aims to fulfill the following
i. Introduce the topic and why it is important
ii. Provide a literature review of the relevant studies
iii. Recommendation
iv. To provide a conclusion through a summary of the key findings
• The target audience for this presentation are PR professionals, marketers, scholars, health comm
professionals, journalists
